Weekend Box Office Wrap Up: June 24, 2012

Brave tops the box office

Disney/Pixar’s Brave (read our review) topped the box office over the weekend, grossing an estimated $66.7 million. The Celtic ‘toon’s launch was in line with expectations and it shows that the Pixar brand is still alive and kicking. The debut (Pixar's 13th straight number one debut) is similar to that of 2009’s Up, a film that went on to gross over $293 million at the domestic box office. Reviews for the $185 million animated film have been mixed, but it should continue to do well in the coming weeks - and then make another fortune when it hits DVD and Blu-Ray.

Fellow animated adventure Madagascar 3: Europe’s Most Wanted dropped to second place, grossing $20.2 million. This gives the threequel an total gross of $157.5 million.

Abraham Lincoln: Vampire Hunter failed to hunt down much audience love. The historical/vampire/action film should see the sun come up on Monday morning with a weak $16.5 million. Reviews for the $69 million genre-blend film have ranged from mediocre to Abe-solutely terrible (read ours) so don’t expect this to hang around in the top 10 for long. I also wouldn’t get my hopes up for Seth Grahame-Smith’s Pride and Prejudice and Zombies anytime soon.

Lincoln fails to score at the box office

Prometheus should bank another $10 million, a number which raises its cume to over $108 million. It’s the first Alien saga film to hit the magic century number and the $260 million global gross should mean that the planned sequel can finally get underway.

Tom Cruise musical Rock of Ages will sing up an additional $8 million for a $28.7 million total cume. Maybe they could re-title the $75 million film Flop of Ages for its Blu-ray release. Just a thought.

Snow White and the Huntsman should score another $8 million, raising the fairy tale’s total to $137 million. It looks like those with gross point profit participation will live happily ever after.

Adam Sandler’s That’s My Boy grossed just $7.9 million on its second weekend, giving the comedy film a lacklustre $28 million total. That's nothing to be proud of.

The mighty Avengers should see another $5.7 million come Monday morning, raising the Marvel movie’s total to $598 million. It'll hit $600 million (U.S.) by next weekend.

Men In Black 3 banked in the region of $5.6 million for a $163 million domestic total. The $225 million Will Smith starrer has now accumulated over $550 million worldwide, which is more than $100 million more than the previous instalment grossed a decade ago.

Seeking A Friend for the End of the World (read our review) cracked the top 10, grossing $3.8 million from a little over sixteen hundred screens. The Steve Carell and Keira Knightley film carries a production budget of just $10 million.

That’s it for now. See you at the movies.

Source: Box Office Mojo

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