New 'Transformers 3' TV Spots Are Familiar, But Still Cool

Transformers 3 movie TV spots

The marketing material unleashed for Transformers: Dark of the Moon has been quite impressive up to this point; however (not to sound like a broken record), that was also the case for the last two entries, including the all-but-universally panned Transformers: Revenge of the Fallen.

Two more television spots have been released for the third Transformers flick, which is said to be the last installment in the franchise that'll feature Michael Bay in the director's chair. Assuming Dark of the Moon lives up to its potential, this could actually be seen as rather disappointing news.

James Cameron and Michael Bay offered numerous reporters (including Screen Rant's Roth Cornet) an exclusive preview of fifteen minutes of footage from Transformers: Dark of the Moon, as a means to demonstrate the stylized nature of the film's action and 3D visuals. Judging by the general reactions to what was shown - and the recently-released 3D Dark of the Moon trailer - the movie will definitely excel in the area of effects work.

It's the human story elements and characters in Bay's Transformers pics that have induced the most headaches in moviegoers (though the often rattly camerawork didn't help). While the Dark of the Moon clips released so far have focused on regular Earthlings - both those we like (Josh Duhamel's Lt. Lennox) and those we could really live without (Shia LaBeouf's Sam Witwicky) - the trailers and television commercials have been all about the titular robots as they battle one another, destroying a good chunk of Chicago in the process.

See more of that in the two new Transformers: Dark of the Moon TV spots below:



There are but a handful of new shots in both these new Dark of the Moon TV clips, but they still get the job done. Not only does the film look like a more intense and overall darker Transformers pic than either of its predecessors, it promises to deliver some stellar 3D set pieces and robot fights - all of which appears well lit, shot with a steady hand, and unabashedly gimmicky. Also - watching Optimus Prime slash and spin his way through an array of Decepticon opponents looks to be actually feasible this time around, thankfully enough.

This month's Pirates of the Caribbean: On Stranger Tides has now readily demonstrated that just because a film was shot in 3D (as Dark of the Moon was), that doesn't guarantee it won't suffer from issues like murky footage or pointless "in your face" bits with objects flying out at the camera. It seems that the new Transformers flick has managed to avoid being plagued by similar far.

Transformers 3 is also said to be more engaging on an emotional level and apparently doesn't feel nearly as tired and predictable as many a threequel has. So that too bodes well for this film's prospects of not being yet another uninspired installment in the giant robots franchise.

Transformers: Dark of the Moon arrives in 2D, 3D, and IMAX 3D theaters on June 29th, 2011.

Source: Michael

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