It's funny to think that, beneath all the flashy effects and big action sequences, the upcoming blockbuster franchise sequels Transformers: Age of Extinction and Dawn of the Planet of the Apes - both of which shall be arriving in theaters sometime over the upcoming four weeks - are, on some level, wrestling with issues and/or concerns about social prejudices, tribalist mentalities, and civil unrest in the modern world.
Okay, that's probably more true for Matt Reeves' Planet of the Apes film than Michael Bay's latest fireworks show, but the Age of Extinction viral marketing has featured some rather transparent subtext about the post-9/11 U.S.; meanwhile, Apes star Andy Serkis has spoken on multiple occasions, with regard to the underlying sociopolitical metaphors inherent to the Rise of the Planet of the Apes sequel's storyline.
Of course, we know what that means - fighting! And lots of it, judging by the previews released for both films thus far, including the TV spots that we've rounded up here. The latest Age of Extinction TV promo (which you can watch above) once again recycles a lot of footage depicting robot battles and city destruction, from previous trailers for the latest Transformers installment. There's also a comedic exchange, where Stanley Tucci assures Mark Wahlberg that he's better fit for handling alien guns. Not that we disagree, mind you, but admittedly few things top apes with shotguns.
On that note - you can check out new U.S. and international TV spots for Dawn of the Planet of the Apes, below.
Dawn of the Planet of the Apes, as the above U.S. TV spot narrated by Jason Clarke (Zero Dark Thirty) breaks down, takes place a decade after the last Apes installment, in a world where humanity is no longer the dominant species - and war between the humans and apes seems an inevitability, despite the efforts of Caesar (Serkis) and Clarke's character, Malcolm, to strike a peace between their respective clans. Reeves' film is looking pretty good right now, as both an evolution of the story begun in Rise of the Planet of the Apes and an entertaining, post-apocalyptic sci-fi blockbuster.
Age of Extinction, by comparison, looks like... well, another Michael Bay Transformers movie, albeit with some new robot characters and more polished action/CGI effects sequences, compared to its predecessors. That's not exactly the semi-fresh start to a new trilogy as promised, but there's little reason to doubt that the film will make big bank at the box office. If nothing else, we'll be there for the Dinobots.
Transformers: Age of Extinction opens in U.S. theaters on June 27th, 2014. Dawn of the Planet of the Apes arrive a couple weeks later, on July 11th.