It's been over 30 years since Arnold Schwarzenegger took to the screen in the original Terminator, impressing many people with his turn as the film's menacing cyborg assassin. He may've once been panned by critics for being too wooden while playing Conan the Barbarian, but with his robotic character Arnie had found the perfect acting fit.
Many will agree that one of the best things about Schwarzenegger's Terminator was his special way of issuing one-liners. All this time later, his benchmark one-two punches like "I'll be back" and the "Hasta la vista, baby" are still affectionately remembered by fans (who try all the time to imitate the inimitable for humorous effect). Now with Paramount set to release the fifth Terminator movie, Terminator: Genysis in just over 3 weeks time, the latest TV spot for the film reveals a return to those much adored one-liners.
The TV spot showcases action of the variety a Terminator fan would come to expect from the franchise, along with a decidedly older looking T-800. But it's right at the end of the new that audiences gets the surprise of at least one good old-school Arnie one-liner. It's not much, but it's perhaps just enough to reignite some enthusiasm in the Terminator's longtime fan base.
It's those fans who will remember the bright burning cinematic flame of the first two Terminator films in particular, both groundbreaking in their time, in terms of how they used special effects and R-Rated violence to tell post-apocalyptic time travelling storylines (eventually resulting in big box office returns for Terminator 2: Judgement Day). That candle has dimmed since then, following the lukewarm reception for Terminator 3: Rise of the Machine and an even weaker response to the fourth installment, Terminator Salvation in 2009.
The publicity train driving Terminator: Genysis has been met with a lukewarm response, with some criticizing the use of too many reveals in early trailers. (Did we really want to know the secret of John Connor's (Jason Clarke) hybrid man-machine?) With some of that negative buzz, it could be a boon to Paramount to draw the old fan base back into this installment; back in the day, they were always hungry for more Arnie.
Genesys is geared towards newbies at the same time, by presenting a fresh-faced cast around Arnold - one that includes Games of Thrones star Emilia Clarke as Sarah Connor and Jai Courtney (A Good Day to Die Hard) as Kyle Reese. However, if this new TV spot is anything to go on, it seems Paramount is also hoping to recapture that old school Arnold style that paved such success for this franchise to begin with.
Terminator: Genysis hits U.S. theaters on July 1st, 2015.
Sources: Paramount Pictures