— Supergirl (@supergirlcbs) July 8, 2015
As DC Comics-based properties continue to expand into television, there's a growing concern about the sustainability of the shows. While CW series The Flash and Arrow have exceptionally done well on that network, Fox's Gotham had mixed success and NBC's Constantine was cancelled after only a single season.
Now all eyes have turned to the upcoming CBS series Supergirl, produced by Flash and Arrow producers Greg Berlanti and Andrew Kreisberg. The pressure is on for the series as they take on a part of the Superman mythos, with their ultimate success or failure likely affecting a slew of DC shows still in development. Fan reactions since the initial trailer have been mixed, with the leaked pilot only further dividing potential viewers. The pilot will be premiering tonight (Wednesday the 8th) during a screening at San Diego Comic-Con and CBS is hoping to drum up more excitement for the series.
In the hours leading up the screening, the official Supergirl Twitter account tweeted out a new Supergirl teaser. The TV spot can be viewed at the top of this article. The video focuses on Kara (Melissa Benoist) being Supergirl and showcases her different powers, including flight, super strength, and invulnerability. There are glimpses of her civilian identity, but the trailer is definitely intended to draw attention to the action of the upcoming series.
The video doesn't show any new footage, mostly reusing scenes from the international trailer that recently debuted. The emphasis on the action-packed moments of the trailer seems to be a response to viewers who didn't enjoy the first official trailer. The focus on Kara's life outside of her superhero identity left some fans cold, drawing comparisons to an SNL skit featuring Black Widow in a romantic comedy. The skit was meant to be a parody, but many fans feared CBS would be going that route with Supergirl.
After the debut of the international trailer and this recent teaser, it's safe to say there will be plenty of superheroics in the upcoming series. Most, if not all, of this footage comes from the pilot episode alone. Those who expected a show similar in tone to Arrow might be a bit disappointed, but the light-hearted tone and approach to the superhero genre feels like a breath of fresh air.
It's nice that the show's creators are branching out and acknowledging that there's no single formula for a successful superhero series. The central character and supporting cast need to be the starting point when working on an established property and it looks like the spirit of the titular character is alive in this series. Though some fans will prefer different versions of the long-established character, the most important question is whether or not that spirit resonates with a network audience.
Supergirl premieres on CBS at 8:30 p.m. EST on October 26th, 2015. It will air at 8 p.m. EST on Mondays thereafter.Cam Pohl Interview: Ink Master: Battle of the Sexes
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