Update: Watch all the trailers that aired during 2022's Super Bowl LVI right here.
Super Bowl LVI pits the Los Angeles Rams against the Cincinnati Bengals - and here's every trailer to expect at 2022's big game on February 13th. The Super Bowl has a long and illustrious history of premiering massively popular movie trailers that generate significant buzz, with the MCU's Captain America: The Winter Soldier and 10 Cloverfield Lane just two explosive previews debuted at the game in recent years. 2022's Super Bowl LVI promises to be no different, with a host of highly anticipated trailers set to be revealed.
2022's Super Bowl LVI, perhaps more than any other in recent memory, will contain a huge number of prominent cinematic release trailers. This is due to the vast majority of Hollywood studios withholding their respective movie trailers from 2021's Super Bowl preview roster as many domestic cinemas remained closed due to the ongoing COVID-19 pandemic. This has seen a scramble to obtain a limited number of trailer slots for Super Bowl 2022, with broadcaster NBC charging $6.5 million per 30-second advertising slot.
As a result, Super Bowl LVI audiences are in for a treat as multiple prominent studios vie for attention during the sporting competition's much-vaunted commercial breaks. While Super Bowl LVI's commercials may yet throw up some surprise additions to its roster, the expected previews from Universal, Paramount, Disney, and Netflix's studios appear to provide more than enough entertainment value outside of the game itself. Here's every trailer to expect at 2022's Super Bowl LVI.
The Adam Project
The Adam Project is quickly shaping up to be one of Netflix's flagship releases this year, with Ryan Reynolds and director Shawn Levy's latest team-up also heavily showcased in the streaming service's glossy new movie preview video from February 2022. The Adam Project follows Reynolds' titular protagonist Adam, who time travels to get help from a younger version of himself. Super Bowl LVI looks to be taking place at the perfect time to add to The Adam Project's burgeoning hype, with the Netflix sci-fi movie set to release less than a month after 2022's Super Bowl is contested.
Jurassic World: Dominion
NBC airing Super Bowl LVI means its partner company Universal is almost nailed-on to be one of the biggest Super Bowl media beneficiaries in 2022. Jurassic World: Dominion is touted by multiple outlets as the most likely Universal trailer to feature, particularly given the franchise's recent Super Bowl affiliation in 2018 via Jurassic World: Fallen Kingdom's trailer. Incidentally, Jurassic World: Dominion is set four years after the events of Jurassic World: Fallen Kingdom and will depict humans and dinosaurs enjoying an uneasy co-existence in modern-day America.
Minions: The Rise Of Gru
Another bankable trailer for Super Bowl LVI is Universal's Minions: The Rise of Gru, whose prequel at the 2020 Super Bowl saw a massive interest spike in the days following the game. Universal will be hoping the Minions sequel can attract the same kind of immediate draw, especially given the lack of animated features competing against it in terms of expected 2022 Super Bowl trailers. Minions: The Rise of Gru will focus on a 12-year-old Gru (Steve Carrell) living in the suburbs who hatches a dastardly plan to join his favorite supervillain group, The Vicious 6.
Nope
While nowhere near as certain an inclusion as Universal's other two slated trailers, Jordan Peele's Nope may well find its way onto Super Bowl LVI audience's screens nonetheless. Little is known to date regarding Nope, whose premise has been kept tightly under wraps, although a stellar cast of Get Out's Daniel Kaluuya, Keke Palmer, and Steven Yeun have all been confirmed to star. With the Super Bowl's recent penchant for showcasing new horror from left-field, such as 10 Cloverfield Lane in 2016, Nope could well be exactly the same kind of talking point that audiences do not see coming.
The Lost City
One of Universal studios' main advertising rivals at Super Bowl LVI arrives in the form of Paramount Pictures, who themselves have three trailers expected to be showcased at the sporting event. The first of these is The Lost City, a raucous globetrotting flick starring Sandra Bullock, Channing Tatum, and Daniel Radcliffe. The Lost City's premise sees a reclusive romance novelist on a book tour fall victim to a kidnapping attempt that lands both herself and her cover model in a cutthroat jungle adventure. Like The Adam Project before it, Paramount's highly anticipated comedy The Lost City would benefit greatly from prominent Super Bowl exposure given its March 25th release date.
Sonic The Hedgehog 2
Sonic The Hedgehog 2 is another of Paramount's likely trailers for Super Bowl LVI. Director Jeff Fowler's film is the quintessential Super Bowl preview fare, containing a slew of star names, cutting-edge animation, and a wide catchment appeal for adults and children alike. Sonic The Hedgehog 2 is a direct sequel to 2020's Sonic The Hedgehog and will see Sonic (Ben Schwartz), Knuckles (Idris Elba), and Tails (Colleen O'Shaughnessey) attempt to thwart the evil Doctor Eggman (Jim Carrey) once again.
Top Gun: Maverick
Paramount's final touted trailer is also the most likely to feature given both leading man Tom Cruise's and the film itself are ongoing Super Bowl association. Cruise already starred in a Bengals-Chief promo trailer during 2022's AFC title game, while Top Gun: Maverick also debuted at Super Bowl 2020 before extensive delays due to the COVID-19 pandemic. Given Top Gun: Maverick's shifted release, therefore, this seems like a very safe bet indeed for Super Bowl LVI coverage and will see Cruise return to the iconic role that cemented him as a household name in 1986.
Doctor Strange In The Multiverse Of Madness
Alongside Universal and Paramount, Disney also has three prominent trailers touted to be unveiled at this year's event. Doctor Strange in the Multiverse of Madness is one of these, with Benedict Cumberbatch's return as the former Sorcerer Supreme a highly anticipated event. The MCU, and by extension Disney, has a long-standing history contributing big, talking-point trailers to the Super Bowl commercial roster, and 2022 looks to be no different in this regard.
Lightyear
Pixar's Lightyear is another close contender from Disney to feature during Super Bowl LVI's commercial breaks, with Lightyear's first teaser trailers already in circulation. Contrary to its name, Lightyear will not follow the eponymous Toy Story character, instead telling the fictional origin story of Buzz Lightyear, the character who inspired the action figure in the Toy Story franchise.
Moon Knight
Disney may well use its third Super Bowl LVI spot to advertise its upcoming Disney+ exclusive series, Moon Knight. As with Doctor Strange in the Multiverse of Madness before it, Moon Knight's MCU phase 4 ties make it a guaranteed commercial hit should Disney choose to air a new trailer for the series at the upcoming Super Bowl. Moon Knight will follow Marc Spector (Oscar Isaac), a mercenary drawn into a deadly mystery involving the Egyptian gods.
Bel-Air
Universal has one final ace up its sleeve in the form of the new series Bel-Air, which will be distributed by their sub-division and streaming service Peacock on the day of the Super Bowl itself. Acting as a prequel to The Fresh Prince of Bel-Air, the new Peacock original is set to chronicle Will Smith's complicated journey from the streets of Philadelphia to the Banks family's gated mansion he eventually finds himself in. Given the fact Bel-Air's premiere airs directly after Super Bowl LVI, expect Universal to heavily promote their ambitious reboot of the original beloved sitcom during the game.
Source: Deadline