It's no secret to viewers that Netflix has been slowly taking over the TV marketplace with fantastic original programming. The latest foray into this realm, Stranger Things, still has the internet buzzing with delight, though it was released in mid-July.
A new report is putting forth the claim that Stranger Things is amongst the elite few most popular series on Netflix today. This news may not surprise fans of the series, but are the ratings claims actually true or merely speculation?
A new report from Business Insider is highlighting claims from Symphony Advanced Media, a company that says they have cracked the Netflix viewership secrets, which states that Stranger Things is the third most watched series by sixteen days after launch on the streaming service. The accuracy of the SymphonyAM reporting method was already called into question earlier this year by Netflix chief content officer Ted Sarandos and labeled as "remarkably inaccurate."
The Netflix head did go on to further explain that ratings aren't what drives programming on the subscription service anyway, it has a lot more to do with keeping enough fresh programming on the network to retain the subscribers each month. This very unique method of programming appears to be successful, birthing series like Orange Is The New Black, House of Cards, Marvel's Jessica Jones and Daredevil, to name a few.
Although no official second season has yet been announced for the throwback sci-fi series, its been widely taken for granted that a renewal will be on the way sooner rather than later. The Duffer Brothers, co-creators of Stranger Things, were very vocal in the press about their plans for further seasons of the show and even without any word from Netflix it seems like a natural move. This assumption was quantified a few days ago after the CEO of Netflix, Reed Hastings, basically said they would be "dumb" not to move forward with season 2. Hastings again reiterated that the metrics Netflix utilizes differs vastly from that of a traditional television network.
On one hand the metrics reported by SymphonyAM could be close to accurate and we'd never know, because Netflix doesn't want the information to be public and they would never confirm it. On the other hand, if they are accurate that means that, even with the stellar original programming line-up that they have, the highest rated show on Netflix is actually Fuller House.
Stranger Things was a remarkable and thrilling love letter to 1980s sci-fi and the impact that it has been making in online buzz alone is a great reflection of the quality of this series. If you weren't clear on any of the events at the end of season 1, we have broken them down for you in detail.
If Netflix can continue to produce and take chances on bold and energizing shows like Stranger Things, they won't have any issues with subscriber retention moving forward. Fans are still waiting on official confirmation of that ever so likely The Goldbergs' crossover. We may be waiting awhile for that one. In the meantime, fans can enjoy that upcoming soundtrack release!
Stranger Things season 1 is currently streaming on Netflix.
Source: Business Insider