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Star Wars: The Last Jedi Ticket Presales Pick Up in China

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Star Wars: Episode VIII - The Last Jedi presale tickets are starting to gain ground in China. Rian Johnson's long-awaited sequel to J.J. Abrams' Star Wars: Episode VII - The Force Awakens hit theaters worldwide in mid-December and expanded Lucasfilm's Star Wars sequel trilogy in more ways than one, continuing the story left off with Abrams' 2015 film while also laying the groundwork for the filmmaker to return for the trilogy's final chapter, Star Wars: Episode IX in 2019.

The Last Jedi has been in theaters for just over two weeks and it has already garnered a substantial sum at the box office, becoming one of the year's top-grossing films. It surpassed Bill Condon's Beauty and the Beast to become 2017's highest grossing movie at the domestic box office with approximately $517 million under its belt (and still counting). And while it's already passed the billion-dollar mark globally, it's still behind the year's highest-grossing films, such as The Fate of the Furious, but that may soon change.

Related: Disney's Star Wars Passes Lucasfilm's Sales Price at Box Office

Forbes reports that Star Wars: The Last Jedi presale tickets in China are now up to RMB 3 million, which translates into approximately $500,000 USD. While that may not seem like much, the film's presale tickets were at just RMB 1.7 million yesterday. It nearly doubled in one day. With RMB 3 million, The Last Jedi's presale numbers are now ahead of Thor: Ragnarok's numbers at the same period prior to release, while being relatively on par with Justice League.

Thor: Ragnarok ultimately went on to gross $51.8 million over its opening weekend in China, whereas Justice League scored $52.1 million during its opening frame. Considering that The Last Jedi is currently ahead of both those films in terms of presale tickets, it should gross more than $50 million when it opens in China next weekend, on January 5, 2018. However, it's unclear how much the film will gross overall throughout its theatrical run in the foreign market.

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In comparison, The Force Awakens opened to $52.34 million in China when it hit theaters on January 6, 2016, and it went on to gross a total of $124.15 million in the country. Gareth Edwards' Rogue One: A Star Wars Story, on the other hand, opened to just $30 million when it released in the same time frame in 2017, and it went on to garner a grand total of $69.48 million. Considering that The Last Jedi has underperformed in major Asian markets thus far, it's not expected to top Force Awakens' total gross. But we'll just have to wait and see what happens.

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Source: Forbes

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Key Release Dates
  • Solo: A Star Wars Story (2018) release date: May 25, 2018
  • Star Wars 9 / Star Wars: Episode IX (2019) release date: Dec 20, 2019
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