Star Trek Beyond is something of an anomaly in the modern cinematic world, where franchise films often drop into theaters on a yearly basis, and studios follow up with reboots while the previous trilogy is still fresh in moviegoers' minds. In contrast, Star Trek fans had to wait seven years for a reboot, long after Captain Picard (Patrick Stewart) and his Enterprise crew had last featured on the big screen in Star Trek: Nemesis. Though 2009's Star Trek, starring Chris Pine as the original series' Captain Kirk, successfully revived the Trekkie universe, the sequel Into Darkness didn't arrive until 2013.
Now three years later, just in time for the 50th anniversary of the original crew's debut on TV, Star Trek Beyond hopes to bring things full circle. With Trek reboot star Simon Pegg (Scotty) penning the script with relative newbie Doug Jung, the new film is expected to pay tribute to more of the thoughtful and philosophical aspects of the franchise that inspired decades of diehard fans. In anticipation of next month's release date, Paramount has amped up its promotion for the film, including two new TV spots.
As you can see above, the first extended TV spot takes its cues from the second full-length trailer, blending exhilarating space sequences with some quieter moments between the characters. At half the length, it cuts out some of the detail from the action scenes, maintaining the focus on the character's individual plights.
This second short clip nicely condenses the film into a common Star Trek theme of being stranded in sticky situations, with Pine's Kirk summing it up as: "We have no ship, no crew ... how we gonna get out of this one?" The video hits all the beats of action, drama, and Bones' (Karl Urban) trademark sarcasm -- especially where Spock (Zachary Quinto) is concerned.
While no Star Trek trailer may ever surpass 2009's original, these latest promos for Star Trek Beyond succeed in building excitement for the upcoming film, and capturing more of the classic "seek out new life and new civilizations" vibe of the original series. The TV spots present the high points well, and some viewers may appreciate that they spoil less of the action than the full-length trailer. While good trailers aren't a guarantee of a good film, these are certainly generating hope that this may be the most thoughtful, enriching Star Trek film of the reboot series yet.
Star Trek Beyond is directed by Justin Lin (The Fast and the Furious franchise). Joining Pine, Pegg, Urban, and Quinto on the Enterprise are Zoe Saldana (Uhura), John Cho (Sulu), and Anton Yelchin (Chekov). Cast newcomers include Idris Elba as enemy Krall, Sofia Boutella (Kingsman: The Secret Service) as the alien Jaylah, and Shohreh Aghdashloo (24, Grimm) as the High Command of the Federation.
Star Trek Beyond opens in U.S. theaters on July 22, 2016.
Source: Paramount Pictures