Disney is releasing a new line of The Nightmare Before Christmas Squishmallow toys just in time for Halloween - here’s where to buy them online. Inspired by characters created by the gothic master Tim Burton, The Nightmare Before Christmas is a 1993 stop-motion animated film that blends the macabre with cheer as it asks, “What if Halloween went Christmas?” Jack Skellington is the Pumpkin King of Halloween Town, who becomes obsessed with turning the ghouls and monsters of his home into North Pole enthusiasts after accidentally landing in Christmas Town and kidnapping Santa Claus.
Tim Burton surely had an incredible if unintentional idea for mass holiday consumerism, as he inspired a film that would take over the cultural conscience from October 1 to December 25 every year. Disney won the lottery with The Nightmare Before Christmas, having the entire span of fall to release holiday-oriented merchandise on two major holidays. Outside of the movie, The Nightmare Before Christmas has spawned books, collectible card games, themed board games, comics, video games, and even live performance concerts. With all of the new creative toys and themed collectible items that are introduced year after year, there will never be a shortage of The Nightmare Before Christmas memorabilia.
This year, Disney is coming out with a new line of Nightmare Before Christmas-themed Squishmallow toys. Squishmallows are the new craze for comfortable pillows, quickly selling out all around the world. This is especially true of their pillow lines based on popular characters, franchises, animals, and sports teams. The Nightmare Before Christmas Squishmallows are available online for various prices depending on size and retailer, including Amazon, Walmart, Learning Express, Target, Mercari, and Steve’s Hallmark. Unfortunately, it doesn't look like they're available on Squishmallow's official website. The larger sizes tend to run anywhere between $50 and $70, while the smaller sizes are much more attainable at prices typically found between $15 and $30.
Some of the beloved Nightmare Before Christmas characters featured in the Squishmallow line include Jack Skellington, his ghostly dog Zero, Sally, Oogie Boogie, Mayor, and the three creepy kids who kidnap Santa; Lock, Shock, and Barrel. Walmart is even offering some deals where multiple Nightmare Before Christmas Squishmallows can be bought in a bundle for a lower price. The Nightmare Before Christmas line joins Disney’s existent Squishmallow catalog of IP including classic animated characters like Dumbo, Stitch, Monsters Inc.’s Sully and Mike, the Mickey Mouse clan, Toy Story personas, and Star Wars’ Baby Yoda.
The Squishmallow toys also coincide with plenty of other new toys and collectibles based on The Nightmare Before Christmas introduced in 2021. There’s also an exclusive Nightmare Before Christmas collectible action figure box set revealed at SDCC 2021 that is practically pre-sold out, as well as a new line of character-based animated plush toys and Halloween decor by Walgreens. In trying to get into the spooky season mood, The Nightmare Before Christmas Squishmallows will make a great cozy pairing to watching the movie.