In 1954 a cartoonist called Brad Anderson created a newspaper comic strip called Marmaduke, about a Great Dane who lives with a family called the Winslows. The titled canine character has also made several cartoon appearances in the likes of the Heathcliff and in an episode of Garfield and Friends.
Well it seems Hollywood has latched onto the character as one of a dying breed of "not yet adapted" creations and is adapting it for the big-screen. Fox has signed director Tom Dey (Shanghia Noon, Failure To Launch) to direct the film.
Fox declined to release any details about the project, including whether it will be animated, live-action, CGI (or a combination of those), since it's still in the very early stages of development. However since there's going to be a sequel to the live-action/CGI Alvin and the Chipmunks, I wouldn't be surprised if they employ the same technique here.
I have vague memories of the still on-going comic strip Marmaduke, but not enough to say whether or not a big-screen version is entirely warranted. All I know is films mixing humans with animals isn't an easy thing to pull off well, and one can only hope they find a workable way to do it this time (remember Garfield, and of course the mentioned Alvin and the Chipmunks - yeah, that didn't work out so well, did it?).
So, Marmaduke movie: Good idea or yet another example of a creative vacuum in Hollywood?