Magnet to Distribute Indie Horror 'Rubber'

A couple of weeks ago we introduced you to Rubber, a little indie horror film about a telepathic, killer radial tire - a killer radial tire named Robert. Rubber is making a great impression at Cannes, as Magnet has inked a deal to distribute the off-kilter film.

Rubber was directed by Quentin Dupieux. It's likely you haven’t heard of him (or his previous films Steak and Nonfilm), unless you are really into the independent movie market.

Be sure to check out the teaser, clip and pictures from Rubber.

The story behind Rubber is pretty straight forward (well as straightforward as a movie about a villainous tire can be) but just in case you aren’t familiar with the plot here it is:

"Rubber is the story of Robert, an inanimate tire that has been abandoned in the desert, and suddenly and inexplicably comes to life. As Robert roams the bleak landscape, he discovers that he possesses telepathic powers that give him the ability to destroy anything he wishes without having to move. At first content to wreak havoc on small desert creatures and various lost items, his attention soon turns to humans, resulting in the most gory vehicular-related mayhem inflicted on screen by an “inanimate” object since Christine."

Magnet Senior VP Tom Quinn is obviously happy with their new acquisition:

“Robert the tire has to be the most unforgettable villain of the decade. Quentin Dupieux is a crazy genius.”

Adeline Fontan Tessaur of Elle Driver (the production company behind Rubber) is over-the-top happy to have scored the distribution deal:

“Rubber is such an original, quirky film that we couldn't imagine a better distributor than Magnet. This film is completely crazy—I can't wait to see the reactions of US audiences.”

Scene from the movie Rubber by Quentin Dupieux

Everyone involved with Rubber should be very ecstatic - because Magnet, which is an off-shoot of Magnolia Pictures, has quite an impressive selection of films in its arsenal, including: Tomas Alfredson’s great vampire flick Let the Right One In, oriental/action director John Woo’s epic Red Cliff, The House of the Devil, Jet Li’s Warlords, Ong Bak 2, the sequel to the creepy horror film [Rec]2, as well as the films Centurion, Survival of the Dead, and the parkour filled action sequel District 13: Ultimatum.

There is no word yet on a US release date but since the ink on the deal is still fresh, I would guess that an announcement is forthcoming in the next couple of weeks. Since Magnet has yet to really disappoint me with the selection of films they choose, I sincerely hope the Rubber makes its way to a theater near me.

As Hollywood is already remaking Let the Right One In, I wonder how long it will be until they “retread” Rubber (pun intended).

What do you think about Robert the killer tire? Think you'll check out Rubber?

Follow me on Twitter @Walwus

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