The LEGO Movie will be streaming for free on YouTube this Friday. Originally released in 2014, The LEGO Movie stars Will Ferrell alongside the vocal talents of Chris Pratt, Elizabeth Banks, Will Arnett and many more A-List Hollywood names. The Phil Lord and Christopher Miller directed CGI adventure proved to be a critical and commercial success and launched a number of spinoffs, as well as a direct sequel titled The LEGO Movie 2: The Second Part, which is due for release in February next year. A full trailer for The LEGO Movie 2 was finally unveiled yesterday alongside a raft of new character posters. Aside from the film itself, The LEGO Movie also became renowned for its insane catchy theme song from Tegan & Sara and The Lonely Island, "Everything Is Awesome."
With steaming services such as Netflix and Amazon Prime continuing to expand, recent years have seen YouTube make an effort to offer its own platform for feature-length mainstream movies and TV episodes but these have historically only been available after paying a small one-off fee. It was announced yesterday, however, that YouTube had struck a deal with MGM that would see a number of popular titles such as Rocky and The Terminator become available on the site for free, with ads supplying the revenue.
According to Variety, YouTube will be marking this year's Black Friday by making The LEGO Movie available to stream for free. The move has been made as a result of the site's deal with Warner Bros. to promote The Second Part. Viewers will reportedly be able to access the movie by searching for "Brick Friday" and clicking on the relevant LEGO Movie stream ad banner.
The Black Friday gimmick regularly comes under fire for being a retailer-manufactured holiday that encourages consumers to buy products they don't need for prices that aren't always as much of a bargain as they seem. Online videos that feature mobs of customers fighting over a store's last TV have hardly helped improve this reputation. Therefore, sitting back and watching a wholesome family movie free-of-charge seems like a far preferable option and since the movie itself won't have any ads, this sounds like a perfect (and budget-friendly) way of avoiding the spending spree.
A free movie is rarely a bad thing, especially when it's one as big as The LEGO Movie, and the expansion of YouTube's catalogue of free titles is undoubtedly good news for movie fans who perhaps can't afford a regular subscription to another streaming service. It'll certainly keep the kids occupied for two hours or so anyway.
- The LEGO Movie 2: The Second Part (2019) release date: Feb 08, 2019