Red band trailers are the new trendy form of film marketing, as noted on the 2013 movie recap SR Underground Podcast episode (during a discussion of the Evil Dead trailer). Arnold Schwarzenegger’s comeback vehicle The Last Stand is the latest movie to get on that craze.

Today’s restricted-audiences clip inserts expletives and bloody payoffs into what is otherwise a truncated version of the green band Last Stand trailers. It calls back to last week’s Hansel and Gretel Witch Hunters red band promo, which adds but a few seconds of previously-unseen R-Rated material (literally); though, to be fair, the former at least serves up a new Schwarzenegger f-bomb laced one-liner.

Last Stand stars Ahnuld as Ray Owens, the crusty sheriff of a sparsely-populated Mexican boarder town that’s the only thing between an escaped drug cartel kingpin (Eduardo Noriega) and freedom. Forest Whitaker, Jaimie Alexander (Thor: The Dark World), Rodrigo Santoro (300: Rise of an Empire) and Peter Stormare (Witch Hunters) help round out the cast; meanwhile, Johnny Knoxville (Jackass) and Luis Guzmán (Journey 2: The Mysterious Island) bring on the funny as the enthusiastic, but incompetent, recruits for Ray’s makeshift “army.”

Director Jee-woon Kim (The Good, the Bad, the Weird, I Saw the Devil) is making his Hollywood debut. By the look of it, he’s carried over the same off-beat sense of humor – and willingness to push genre conventions to the (violent and/or comical extreme) – from his previous movies for Last Stand. That’s why Arnold’s new film feels like a self-winking callback to his Reagan-era action vehicles, updated to take the modern reality of violent Mexican drug cartels into account (like the Scarface remake, according to recent rumors).


last stand movie poster 570x431 Last Stand Red Band Trailer: Arnold Schwarzeneggers Day Off is Ruined

Andrew Knauer’s screenplay – with revisions from George Nolfi (The Adjustment Bureau) and Jeffrey Nachmanoff (Traitor) – was originally gearing up as more of a straight-faced western/action mashup, with Liam Neeson starring. However, once Arnold came aboard, the script mechanics has to be retuned for an American hero protagonist with a penchant for cracking one-liners (and inexplicably speaking in an Austian accent).

Kim does bring more an outsider’s perspective to the proceedings, which gives Last Stand even more self-awareness than it might’ve had in a native U.S. filmmaker’s hands (with someone like Neeson headlining). That’s probably for the best, seeing how it could allow for a healthy balance between celebrating and satirizing Ahnuld’s cinematic legacy (similar to The Expendables 2‘s fantasy-parody approach).

The Last Stand opens in theaters on January 18th. Will you be checking it out?

Source: Yahoo! Movies, IGN

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