The Keeping Up With The Kardashians cast members have a great understanding of how to run successful businesses with very large operations and a high volume of sales. This is why they delve into different ways to promote themselves and create brands. One example of this is Kendall Jenner's surprising venture, a tequila brand. The 25-year-old supermodel has put her mind and heart into this, as she has had the dream of building the best-tasting tequila.
After countless taste tests and four years of experimentation, Kendall Jenner was able to venture out of her modeling career to create her new company, which is named 818 Tequila and claims to have been handmade from Jalisco in Mexico. However, she isn't the only one to get into the business of tequila. In fact, there are plenty of other famous celebrities who have wet their hands in this sweet business.
The renowned rapper Sean 'Diddy' Combs has been selling DeLeón Tequila for quite some time. With the latest redesign being in 2020, Diddy really focused well on his brand, which is now a success. He has a nostalgia for it being his first drink, so he went on and created a brand out of it. His tequila is endorsed by many, including DJ Khaled and André 3000. The business of Tequila appears to be quite profitable, as Sammy Hagar and Guy Fieri have built their version as Santo Tequila. It's been 30 years since their brand is going on. The reason why it's called Mezquila is that it is a blend of the world's finest tequila and mezcal.
When it comes to tequila, action star Dwayne "the Rock" Johnson isn't far behind either. He has his version of a tequila brand, called Teremana. The former pro wrestler has launched the company in 2019 and has marketed it as an affordable product. Made with pure blue Weber highland agave, Teremana comes with a nutrition label. The Rock even wrote on Instagram, "In less than one year we're on track to sell 300,000 cases and ship roughly 400,000 cases of Teremana in our first year of business." Shay Mitchell has created her version of tequila titled Onda. Its selling point is the fact that it is run by women, has a distillery in Jalisco, Mexico, and includes real fruit juice.
Many Keeping Up With The Kardashians fans are supporting Kendall Jenner's idea of venturing into the tequila business. The fans think that it is great that she's creating something different instead of having yet another clothing or makeup line just like her sisters.