The first poster for Solo: A Star Wars Story is now up in theaters, and could indicate a trailer is on the way. Lucasfilm is currently in full Star Wars: The Last Jedi mode at the moment, but they don’t have much time to sit back and reap the rewards. Just six months after The Last Jedi hits theaters, Lucasfilm and Disney will release another Star Wars movie, and the second standalone film of the current slate. Production troubles didn’t hinder Rogue One: A Star Wars Story from being a $1 billion success, and that is surely the hope for Solo.
Lucasfilm had some issues with Rogue One, but it was nothing compared to the drama that unfolded with Solo. Ron Howard stepped in to reshoot possibly up to 80 percent of the film following the departure of Phil Lord and Chris Miller, and he finally wrapped production a few weeks ago. In doing so, the official title of Solo: A Star Wars Story and logo were revealed, and it’s now popping up in poster form.
Twitter user LAKingsDru (via MakingStarWars) spotted the first poster for Solo in a local theater in California. The look of the poster is not surprising, with the official logo and plain black background featured. But, the poster also reinforces the May 25th release date, despite many thinking it is in Solo‘s best interest to be pushed to December. That’s clearly not the case with marketing starting, and it may not be long before a trailer is revealed too.
Solo does not have the benefit of an extended wait between Star Wars movies, and instead has the shortest turnaround time. It will have to follow The Last Jedi, and many have long speculated the first trailer for Solo will be attached. If that is Lucasfilm’s plan, they’ve yet to make that known, but a cut Solo trailer has reportedly been finished for a while. A trailer debuting with The Last Jedi would be the best chance to get as many eyeballs on it as possible, but it also runs the risk of taking attention away from The Last Jedi.
Fans have been anxiously awaiting marketing to begin for Solo. There has yet to even be an official image of Alden Ehrenreich released as the iconic smuggler. He’s got Harrison Ford’s big shoes to fill, and must strike the difficult balance between replicating Ford’s version of Solo, but not making it feel like an impression. There’s plenty of other potential concerns with Solo, which could make the first impression from the trailer that much more important.
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