[Update 2: Watch our own video and GOTG trailer analysis!]
Don’t worry Marvel movie fans, the first Guardians of the Galaxy trailer is just around the corner. For real. What we initially expected to be part of a ‘big game’ debut during the Super Bowl by Disney, the public’s very first look at footage from Guardians of the Galaxy is instead happening next week.
While Disney took the buzz around Super Bowl 48 to promote several films coming in the near future (Captain America: The Winter Soldier, Muppets Most Wanted & Need For Speed), they held off on Guardians just a little longer – despite its increased need for marketing – and its first trailer was classified earlier this week.
Thanks to Yahoo! however, we know that the 2:23 Guardians of the Galaxy trailer will release at the very latest, next Tuesday, February 18th. The confirmation came in an apparent slip-up by Yahoo Singapore who quickly took their revealing tweet down afterward, drawing even more attention to the news by pretending it didn’t happen (That’s happened before – see: April Fools hilarity).
Oddly enough, there aren’t many major expected box office hits coming in the next few weeks for the Guardians of the Galaxy trailer to come attached to. There’s RoboCop this weekend (already in theaters) and Pompeii next week. Since the trailer was rated “PG” expect Disney to couple it with Need For Speed and Muppets Most Wanted and if they did what they did with Captain America 2 before Thor 2 in November, Marvel moviegoers may see an extended trailer with The Winter Soldier at the beginning of April.
As soon as that first trailer hits though, expect it to be followed up with extensive marketing throughout late spring and of course, throughout the summer (with trailers definitely attached to The Amazing Spider-Man 2 and X-Men: Days of Future Past). The first Guardians of the Galaxy trailer should precede a pile of posters, stills, character images and a hopefully revealing official site. Disney and Marvel need to do everything they can to make the Guardians seem as exciting as possible, and make it feel like it’s part of the same universe as the already proven properties.
[Update 1 (Feb 17): The Marvel Thailand Facebook page confirmed that we’ll get the trailer tomorrow.]
Guardians of the Galaxy is directed by James Gunn off of his script co-written by Nicole Perlman. The film stars Chris Pratt, Zoe Saldana, Dave Bautista, Lee Pace, Michael Rooker Karen Gillan, Djimon Hounsou, Benicio del Toro, John C. Reilly, Bradley Cooper, Vin Diesel and Glenn Close.
Captain America: The Winter Soldier hits theaters April 4, 2014, Guardians of the Galaxy on August 1, 2014, The Avengers: Age of Ultron on May 1, 2015, Ant-Man on July 17, 2015, and unannounced films for May 6 2016, July 8 2016 and May 5 2017.
Follow Rob on Twitter @rob_keyes for your Marvel movie news!
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