It's showtime! Watch now as Hugh Jackman, Zendaya, Zac Efron, and Keala Settle perform the world’s first LIVE movie commercial for The #GreatestShowman🎩! In theaters December 20.
Posted by Greatest Showman on Sunday, December 17, 2017
The cast of The Greatest Showman – including Hugh Jackman, Zac Efron, Zendaya and more – performs the first-ever live movie trailer. Jackman may have wrapped up his nearly two-decade stint in a pair of adamantium claws as Wolverine with Logan this spring, but the busy actor is set to return to theaters this month with The Greatest Showman. A musical drama following the story of P.T. Barnum, the man who founded the circus that would come to be known as Ringling Bros. and Barnum & Bailey Circus, The Greatest Showman is poised to be a major release during the 2017 holiday season.
Trailers for The Greatest Showman have showed off the acting and singing chops of its three stars: Jackman as Barnum, Efron as actor Phillip Carlyle, and Zendaya as acrobat/trapeze artist Anne Wheeler. However, while The Greatest Showman trailers have offered viewers a glimpse at the musical numbers they can expect to see in the film, the movie’s latest promotional stunt is sure to get the attention of many more. In an effort to promote The Greatest Showman’s release date this week, the cast performed the first-ever live movie commercial.
During FOX’s telecast of A Christmas Story: Live, the cast of The Greatest Showman performed live on TV and Facebook. Jackman, Efron, Zendaya, and Keala Settle, who plays bearded lady Lettie Lutz, performed “Come Alive” from the film’s original soundtrack, which features lyrics penned by La La Land’s Benj Pasek and Justin Paul. Take a look at the full performance in the video above.
Directed by visual effects artist Michael Gracey from a screenplay by Bill Condon (Beauty and the Beast) and Jenny Bicks (Sex and the City, Rio 2), The Greatest Showman tells the story of Barnum and how he assembled the stars of his circus. Already, the film has gathered awards season buzz, landing three nominations for the 2018 Golden Globes – including Jackman for Best Actor – Comedy or Musical, Best Motion Picture – Comedy or Musical, and Best Original Song for “This Is Me”.
Twentieth Century Fox’s The Greatest Showman is set to hit theaters this week, only a few days after Disney and Lucasfilm unveiled Star Wars: The Last Jedi, the latest episodic installment in their beloved franchise. While The Greatest Showman is undoubtedly a very different genre of film, its positioning as a family-friendly holiday release indicates Fox has a great deal of confidence in their biopic/musical performing against Star Wars. Certainly, all the movies hitting theaters this week – which additionally includes Jumanji: Welcome to the Jungle, Downsizing and Pitch Perfect 3 – are in the unenviable position of competing against The Last Jedi.
In the case of The Greatest Showman, though, the film gaining awards season buzz could give it legs through January and February. Of course, that will depend on how well it fares at the Golden Globes – and the Oscars once those nominations are unveiled. Still, for those musical fans who were intrigued by The Greatest Showman’s live movie trailer, they’ll have a chance to catch the film when it releases this week.
Source: The Greatest Showman/Facebook
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