Before the era of streaming services, endless TV real estate and Peak TV, the existence of GLOW would be practically unimaginable. It’s hard to imagine, say, CBS, in 1994, greenlighting a TV series based on the all-female professional wrestling league GLOW (which stood for Gorgeous Ladies of Wrestling, a mostly Las Vegas-based circuit that mostly consisted of models and actresses pursuing careers in pro wrestling). But Netflix now has.
The 10-episode first season of the series, from Weeds and Orange is the New Black creator Jenji Kohan, was announced last year for Netflix, with a cast led by Alison Brie and Marc Maron, with Betty Gilpin, Jackie Tohn, and Ellen Wong also listed among the cast. Now, we have our first, very early look at the show.
The official Twitter account for the GLOW series released a 15-second teaser on Tuesday, as its first-ever tweet. There’s no depiction of the GLOW ring, the costumes or any of the actors, although we do see the 1980s neon lights with which GLOW was associated, while the soundtrack features crowd hand-claps (to the tune of Queen’s 'We Will Rock You') and the tagline “The Gorgeous Ladies Are Coming.”
Here’s the teaser:
— GLOW (@GlowNetflix) February 28, 2017
The GLOW series, which is set to debut later this year, represents something of a risk for Netflix. That’s because while pro wrestling, especially from the 1980s, retains quite a deal of nostalgic value, GLOW itself never gained that much of a cultural foothold, nor has it retained much of a legacy (unlike most defunct wrestling promotions, you can't get the old episodes on WWE Network). Even most of the well-known female wrestlers from the '80s were mostly associated with the WWF and not with GLOW.
However, the series has quite a bit going for it as well. GLOW’s lack of a presence in the cultural imagination gives the producers a lot of opportunity to fill it themselves. Kohan has been a tremendously successful showrunner, especially of female-focused shows, while Brie (best known for her time on Community and Mad Men) is a major talent who never got as much of a run as a movie star as she probably deserved. Even Maron, much better known as a comedian and podcast host, has been interesting in character parts in the past.
GLOW does not have a release date but the show is expected to arrive on Netflix at some point this year.