The first teaser for Glass confirms the official trailer is coming Friday during San Diego Comic-Con. After a few years where he fell out of favor with moviegoers, M. Night Shyamalan returned to glory with the release of Split in 2017. The film, starring James McAvoy and Anya Taylor-Joy, was a surprise sequel to Shyamalan's Unbreakable. Together, they form the beginnings of a comic book trilogy - one that will be capped off next year.
The cast for Glass brings the Split stars back, as well as Unbreakable's Samuel L. Jackson and Bruce Willis. Anticipation for the sequel was already high prior to the director teasing a major SDCC appearance. Now, we know officially what they're bringing.
Universal debuted a trailer teaser for Glass today that confirms the first actual trailer is set to arrive on Friday. The full trailer will drop during Universal's San Diego Comic-Con panel on Friday, which runs from 3:45 to 4:45pm PST. But, see the Beast-centric tease now in the space above. It is sprinkled with footage from Glass in the various shards of glass, but doesn't give away much of anything about the film.
With this just being a teaser for the actual trailer, it isn't surprising there isn't much revealed here. Since McAvoy's Kevin Crumb is at the heart of the short teaser, though, don't be surprised if Universal releases additional teases that focus on Jackson's Mr. Glass and Willis' David Dunn. They can release one tomorrow and the other on Thursday to continue the Split hype, and then drop the full trailer during their SDCC panel on Friday. And, now that these teases are being released online, there's no need to worry that the trailer itself won't be released online, too.
Now that we know Glass is going to compete with several other big films at SDCC, the drop of the first trailer is even more important. Major DC comic book films like Aquaman and Shazam! are showing trailers at the convention too, and at least Aquaman's is heading online. There's potential for several other films to debut new trailers too, so hopefully Glass' marketing team has assembled an impressive first trailer to give the film a chance at "winning" the weekend. In the meantime, expect more details on the film to surface from SDCC besides just the trailer, as the full cast could be present for Universal's panel. Some more photos and even story points could be revealed, if they aren't made clear enough by the fast-approaching trailer.
- Glass (2019) release date: Jan 18, 2019