Social media went nuts when a Starbucks cup appeared on Game of Thrones. 1 / 8
Later, it emerged that it was not a Starbucks cup at all. 2 / 8
In fact, the cup held herbal tea and not coffee. 3 / 8
Nevertheless, Starbucks reaped the rewards from the cup gaffe that captivated the world. 4 / 8
Estimates say Starbucks got up to $2.3 billion worth of free advertising from the mistake. 5 / 8
Social media mentioned Starbucks and GoT together 193,000 times in 48 hours. 6 / 8
An embarrassed HBO has erased the cup from further airings of the episode. 7 / 8
But fans will never forget the most notorious cup of tea in pop culture history. 8 / 8