'Cloud Atlas' Arriving in IMAX Theaters; First TV Spot Released

The first TV spot has been released for the Wachowskis and Tom Tykwer's 'Cloud Atlas', which will begin an IMAX release next month.

Cloud Atlas getting an IMAX release

Andy and Lana Wachowski and Tom Tywker's Cloud Atlas premiered at the Toronto International Film Festival last month. Reactions are all over the board, with some hailing the film as revolutionary American cinema, while others assert that it folds under the weight of its own ambition. However, most everyone seems to be in agreement on one issue: that Cloud Atlas is worth checking out.

That's not exactly surprising, given that the first Cloud Atlas screenshots and six-minute trailer - teasing the cast's race-bending performances through a series of interweaving stories - have been generating discussion around the blogosphere for the past two months. Mainstream audiences should start showing interest as well, now that an official trailer and television spot (see above) have been unveiled.

Warner Bros. is distributing Cloud Atlas - which was funded independently, after the studio balked at the cost - and has struck a deal with IMAX Corporation to re-master the film for an IMAX release beginning next month. Here is an excerpt from the official press release, which includes a synopsis:

"Trailblazing filmmakers Tom Tykwer and the Wachowskis understand how to transport moviegoers through ground-breaking imagery and scale," said Greg Foster, Chairman and President, IMAX Filmed Entertainment. "We're excited to build on our partnerships with Warner Bros. and the filmmakers and present this epic tale in IMAX."

The IMAX release of Cloud Atlas will be digitally re-mastered into the image and sound quality of The IMAX Experience with proprietary IMAX DMR (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX's customized theater geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie.

Cloud Atlas explores how the actions and consequences of individual lives impact one another throughout the past, the present and the future. Drama, mystery, action and enduring love thread through a story that unfolds in multiple lifetimes as one soul is shaped from a killer into a hero and a single act of kindness ripples across centuries to inspire a revolution.

Cloud Atlas getting an IMAX release

The Cloud Atlas cast includes such people as Tom Hanks, Halle Berry, Hugh Grant, Hugo Weaving, Susan Sarandon, Jim Broadbent, Jim Sturgess, Doona Bae, Ben Whishaw, Xun Zhou, James D'Arcy and Keith David. It marks the first film directed by the Wachowski siblings since Speed Racer in 2008, as well as the rare Tykwer production to be given a wide release (outside of The International).

Cloud Atlas opens in regular and IMAX theaters on October 26th, 2012.

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