Bravo will thrust unsuspecting passengers back into metered gameplay, as a reboot of Cash Cab is in the works. The offbeat game show initially aired on the Discovery Channel from 2005 to 2012. It was revived there for two more years in 2017. Hosted by stand-up comedian Ben Bailey, the series garnered a massive fan base and Daytime Emmy awards for Outstanding Game Show Host and Best Game Show.
Created by Adam Wood, Cash Cab follows Bailey posing as a taxi driver in New York City. Once potential contestants enter the four-wheeled stage and state their destination, a fanfare, disco lights, and Bailey’s introduction confirm the cab patrons have a chance to win money. Contestants who choose to play stay in the cab until they reach their destination, or answer three questions incorrectly. After three strikes, all earnings are forfeited and contestants are returned to the bustling streets. Cash Cab questions span numerous topics, including history, pop culture, entertainment, and science. Not limited to the brainpower inside the cab, players are allowed to use the assistance of one phone call or one street shout-out - when Bailey pulls the cab over and contestants ask someone on the street for help. Unlike the astronomical dollar amounts at stake in game shows such as Jeopardy! and The Price is Right, Cash Cab questions are set in increments of $25-$100 each. The highest Cash Cab earner was Sam Meyer - who pocketed $6,200 after his ride.
Now, the candid camera quiz show is returning for another spin, this time on Bravo. According to Deadline, Bravo is reviving Cash Cab with original host Bailey back in the driver’s seat. Following the same premise as the original, Bravo plans to pepper the show with a modern touch - including an upgraded cab for Bailey and questions geared towards pop culture. Each episode will feature three games, and take place on the streets of the Big Apple. If the passengers can answer enough questions correctly before making it to their destination, they’ll win a decent amount of money.
The Cash Cab revival is produced by Lion Television and helmed by executive producers Bailey, PJ Morrison, Tony Tackaberry, Allison Corn, and Stan Hsue. Filming of the quiz show begins this summer, and it's expected to air on Bravo later this year. Revered for creating binge-worthy reality programming, such as Project Runway, The Real Housewives of Beverly Hills, and Top Chef, Bravo is also adding a reboot of Blind Date to the slate.
In an era of reboots and revivals, it's become apparent that no show or topic is off the radar for a rebirth. Adorned with a seemingly simple premise, Cash Cab has had an impressive duration. The quirky trivia show allows for wholesome entertainment and is free of the conflict and strife that game shows and competition shows usually thrive on. There are no losers on Cash Cab - even if a contestant doesn't win money, they're still closer to their destination. No doubt the return of Cash Cab will score a win for Bravo.