Imagine a spy. She lifts the sleeve of her jacket to reveal an ordinary-looking watch. Under the guise of adjusting the strap, she mutters some secret intel into the watch face, which is fed directly into the earpiece of her sidekick tech whiz. 

While smartwatches were once considered high-tech gadgets reserved only for secret agents in scenes like the above, today, they adorn the wrists of millions of average women.

The world’s first smartwatches hit the market in the late 90s with clunky attachments and simple features, such as the ability to store two short memos. A far cry from the futuristic spy watches promised in the movies, right? Well, after a decade of improvements, the first smartwatch as we know it (with full smartphone capabilities) rolled out in 2013. 

This led to a years-long battle between tech giants like Apple and Samsung and traditional watch-retailers like Fossil, who have constantly sought to one-up each other with new features, longer battery lives, cooler designs, and even smartwatches for kids.

Luckily for consumers, this means today’s smartwatches are equipped with microphones and speakers, GPS capabilities, heart and health monitoring, and hundreds of apps for your pleasure and convenience. 

Whether you intend to use your smartwatch to slim down and tone up, to get you from point A to point B, or to fully replace your smartphone, we’ve got you covered. After analyzing the best of the best in the smartwatch market, we’ve compiled ten choices of the best smartwatches for women, with something for every lady (spy trenchcoat not included).

The Garmin Vivoactive 4S Smartwatch is the choice watch for women in need of a powerful GPS in a smaller package. Though the screen is only 1.1 inches, the Vivoactive 4S comes with a responsive touch screen and all the features you need for fitness, business, and more.

The Vivoactive 4S is available in four colors of the signature silicone band and proves to be a durable option with up to 50 meters of water resistance. The long-lasting battery life of up to seven days encourages users to go further, run faster, and explore more between charges. Unfortunately, when in GPS mode, the battery life drains quickly, down to only five hours. Yet, the quick charging capability means you can be back to 95% in only 45 minutes.

The GPS isn’t the only main attraction of the Garmin, though, given the company’s history with GPS technology, you can rely on the Vivoactive 4S to get you where you need to be. The fitness tracking capabilities are extensive, including heart rate, sleep, stress, hydration, respiration, and menstrual cycle monitoring. Two Garmin-unique features include “body battery energy monitoring,” which tracks your body’s energy levels to optimize activity and rest times, and an array of preloaded animated workouts to stream directly from your watch.

Unfortunately, the Garmin currently lacks a microphone and speaker, which makes it less attractive for users hoping to use their smartwatch to stay connected. Still, the Garmin Vivoactive 4S Smartwatch is a great fitness-focused option with a sleek exterior that maximizes comfort without forgoing the tech features users love most.

Key Features
  • Android and iOS compatibility
  • GPS capability
  • Built-in heart rate monitoring
  • Sports and fitness tracking feature
  • Garmin Pay contactless payment option
Pros
  • Accurate built-in GPS
  • Many fitness tracking features
  • Responsive touch screen
  • Unique stress monitoring option
Cons
  • GPS shortens battery life to 5 hours
  • Lags when using multiple apps
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Garmin Vivoactive 4S Smartwatch
Premium pick

2. Apple Watch Series 5

9.99 / 10
Read Reviews

While many of the smartwatches on this guide have cut out iOS users from their special features, there’s still hope in the form of the Apple Watch Series 5. Exclusive to iPhone holders, the Series 5 has answered the call for all those looking for a smartwatch with powerful software and a sleek design.

With nine options for bands, colors, and metal types, the Series 5 allows you control over your style, whether you’re looking to class it up with a gold mesh band or keep it sporty with silicone. Durable enough to withstand tough conditions in the outdoors or especially grueling workouts, the Series 5 is water-resistant up to 50 meters. Yet, the main hardware attraction of the Series 5 is its large clear screen, big enough to use apps like the calculator or calendar without compromising on readability. The “always on” display feature only enhances this by allowing wearers to see the time and other vital information without having to press a button or swipe the screen. 

When people think of Apple, they think of apps, and the Series 5 gives users their pick of hundreds of different options. Striking the perfect balance of health tracking and business utility, the Series 5 includes advanced features such as a heart rate and rhythm monitor through the ECG app, plus a loud and clear speaker and microphone for placing calls and using Siri. And keeping tabs on your cycle has never been easier with the female health tracking app. 

The one draw of the Series 5 is the battery life, clocking in at only 18 hours compared with other big tech brands who are boasting up to one week. Charging is quick, though, and should only take a little over an hour to get back to 80% battery. But if you’re an iPhone user interested in a powerful piece of wearable tech that checks all the boxes for features and hardware, the Apple Watch Series 5 can’t be beaten.

Key Features
  • Compatible with iPhone only
  • Always on display feature
  • GPS capability
  • Built-in heart rate and rhythm monitoring
  • Apple Pay enabled
Pros
  • Large, clear screen
  • Unique always on display option
  • Female health tracking feature
  • Cutting-edge health monitoring
Cons
  • Compatible with iPhone only
  • Cellular plan must match and support Apple Watch
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Apple Watch Series 5
Best value

3. Letsfit Smart Watch

8.50 / 10
Read Reviews

The Letsfit Smart Watch is certainly at the top of the “most affordable smartwatches” list. Though it boasts a price point of only $35, this watch doesn’t skimp on great features. 

The Letsfit is all about utility. With a large clear touch screen and a sturdy silicone band, this watch is perfect for those more interested in purpose than appearance. Able to withstand up to 50 meters of water and go for up to ten days without a charge, the Letsfit is a rugged and durable option for the fitness-focused. Unfortunately, for all that practicality, there isn’t a lot of aesthetic choice, with only one color and limited watch face options. 

Still, the Letsfit’s software packs a punch, with sleep tracking, heart rate monitoring, and breathing training capabilities. Users simply download the VeryFitPro app to connect the watch to their smartphone and are all set! The app is user-friendly and allows wearers to keep track of all their health data in one convenient place. With music control capabilities as well, the Letsfit allows you to stay focused on your workouts without having to mess with your smartphone. Phone and message notifications are included as well, so you can connect to friends and family when at the gym or office.

Due to the lack of GPS capabilities, plus no speaker or microphone for calls, the Letsfit Smart Watch isn’t perfect for all women. But if you’re interested in a fitness-forward smartwatch with one of the longest battery lives on the market, this could be a top pick.

Key Features
  • Android and iOS compatibility
  • Connects to phone through VeryFitPro app
  • Built-in heart rate monitoring
  • Sleep tracking feature
  • Music control capability
Pros
  • Very affordable option
  • Long-lasting battery
  • Responsive and accurate touch screen
  • Sturdy and durable design
Cons
  • Lacks GPS capabilities
  • No speaker/microphone for calls
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Letsfit Smart Watch

The Fitbit Versa 2 Health & Fitness Smartwatch is a top choice from a familiar band that has been in the wearable tech business since the early days. 

With up to six colors and multiple watch faces to choose from, you can easily customize the Versa 2 to your personality. The signature silicone band allows for easy cleaning, while the 50 meters of water resistance means better durability for more rugged forms of exercise. The large, clear screen of the Versa 2 is perfect for an active lifestyle, whether you’re quickly glancing at the time during a run, your calories burned during a spinning session, or your daily steps on your way home. The “always on” display option supports your busy life, allowing you to see key statistics without tapping or swiping the watch face. 

Just because “fit” is in the name, that doesn’t mean the Versa 2 isn’t all business. With Amazon Alexa built-in, you can utilize this watch’s microphone to check the news, set a timer, or control your other smart devices. The strong battery life of up to six days means your Versa 2 keeps up with you day and night, allowing for accurate sleep monitoring. Charging is simple and typically takes only one to two hours. 

The Fitbit Versa 2 is a great choice for any active woman in need of a watch that supports her fitness goals while also keeping her connected to her work and social life. Plus, the unique female health tracking feature means the Versa 2 is there for you at all times of the month.

Key Features
  • Android and iOS compatibility
  • Microphone capability
  • Always on display option
  • Built-in heart rate monitoring
  • Fitbit pay feature
Pros
  • Unique Amazon Alexa built-in feature
  • Convenient always on display option
  • Strong battery life
  • Female health tracking capability
Cons
  • Lacks GPS capability
  • No speaker feature for phone calls
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Fitbit Versa 2 Health and Fitness Smartwatch

The Michael Kors Access Gen 5 Bradshaw Smartwatch is a great choice for its sleek designer hardware and powerful Wear OS by Google software. 

The Access Gen 5 is perfect for Michael Kors lovers. The watch comes in ten colors and styles, ranging from sturdy silicone bands to timeless stainless steel links to glittery, club-ready crystals. With a large, easy-to-read display and an extensive list of watch face options, users can customize the look of the Access Gen 5 to suit their needs and preferences. Though not necessarily the most durable of smartwatch choices, this watch does hold up against 30 meters of water. 

The software of the Access Gen 5 includes some great features, perfect for women interested in a more business- and social-oriented smartwatch option. The microphone and speaker are loud and clear for phone calls, while the Google Assistant helps answer questions and takes down your important notes and reminders. For those looking to keep track of their fitness goals, the Access Gen 5 has an accurate heart rate monitoring feature and built-in GPS for helping track your runs. While the battery of the Access Gen 5 isn’t as strong as some competitors, there are a few battery-saving modes to extend its life. Unfortunately, daily charging saves no room for sleep tracking.

All in all, with its classy appearance and strong tech, the Michael Kors Access Gen 5 Bradshaw Smartwatch is definitely a top pick for any woman who always dresses to impress. If you’re looking for a seamless transition from yoga to the office to a night on the town, this is the accessory for you. Not to mention it’ll match your MK bag perfectly!

Key Features
  • Android and iOS compatibility
  • Heart rate monitoring feature
  • GPS capability
  • Built-in microphone and speaker
  • Google Pay enabled
Pros
  • Stylish designer look
  • Large and clear display screen
  • Extensive watch face options
  • Loud and clear speaker
Cons
  • Connectivity issues with iOS
  • Low battery life
Buy This Product
Michael Kors Access Gen 5 Bradshaw Smartwatch

The Samsung Galaxy Watch is one of the top-rated smartwatches on the market right now. Though initially released in 2018, the popularity of this versatile watch hasn’t waned, particularly for Samsung phone users who are drawn to the seamless integration between devices. 

Available in three colors with a multitude of choices for straps and watch faces, the Galaxy Watch is completely customizable to your taste and a great choice for those looking for a watch that can transition from the boardroom to the bar to the barre class. With military standard durability and water resistance up to 50 meters, this watch is also sturdy enough to take a beating. The rotating bezel feature adds a signature touch that sets it apart from other smartwatches. This is, in part, because rotating bezels are commonly found in traditional watches. Whether you turn the bezel in lieu of swiping or simply enjoy the satisfying click, it’s a unique feature that Samsung users rave about.

Yet, it’s the software of the Galaxy Watch that really shines. Checking all the boxes of what users ask for in a smartwatch, the Samsung comes complete with a speaker and microphone for making phone calls, GPS capabilities for tracking your runs or finding your way, and heart and health monitoring. Plus, the watch boasts up to three days of battery life and nine hours of continuous music playing ability. Charging is easy with the wireless dock and is estimated to take only a few hours. 

While the Galaxy Watch is a dream for Samsung users, don’t expect perfect compatibility if you have an iPhone or other Android-powered device. Still, with so many features and only a few minor quirks, the Samsung Galaxy Watch is a top choice for any woman looking for a high-tech smartwatch with a sleek design and powerful software.

Key Features
  • Android and iOS compatibility
  • Built-in health tracking
  • GPS capability
  • Integrated speaker and microphone
  • Samsung Pay feature
Pros
  • Music playtime up to 9 hours
  • Multiple apps run smoothly at the same time
  • Unique rotating bezel feature
  • Extensive quantity of watch faces and bands to choose from
Cons
  • Issues with compatibility for non-Samsung phones
  • Unreliable heart rate monitor
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Samsung Galaxy Watch

Huawei has spent millions in recent years to catch up with tech giants like Samsung and Apple, which means their smartwatch, the GT 2, boasts a powerful OS and a sleek design that rivals the Galaxy Watch and Series 5. 

The Huawei Watch GT 2 comes in five colors and a variety of styles, including classic brown leather and colorful silicone. While watch faces are limited, the large, edgeless display is clear and bright, and the “always on” feature allows users to constantly see the time without tapping the screen. While this option diminishes the battery, the GT 2 still beats Apple and Samsung for the longest life at up to seven days. When it’s time to charge, simply attach it to the magnetic dock and wait two hours for a full battery. The GT 2 is also durable and water-resistant up to 50 meters, so it’s reliable for users in need of a sturdier smartwatch option.  

One of the best software features of the GT 2 is the microphone and speaker. The volume is loud and clear, and the phone call function is user-friendly. Users with business in mind can rely on these features, along with messaging and email notification, though the GT 2 currently lacks a message reply function. For fitness fanatics, this watch covers sleep tracking, pressure monitoring, calorie calculating, and steps counting. It also provides 15 workout modes and extensive professional exercise courses preinstalled on the watch.

While the Huawei GT 2 is a bit behind in terms of GPS tracking and heart monitoring capabilities, it’s still a great choice for business-focused users in need of strong social connectivity features. Those looking to get away from the Apple-and-Samsung-dominated market can put their trust in Huawei for a sophisticated smartwatch with strong software.

Key Features
  • Android and iOS compatibility
  • Built-in speaker and microphone
  • Heart rate monitoring feature
  • GPS capability
  • Google Pay enabled
Pros
  • Strong battery life
  • Unique always on display feature
  • Reliable microphone and speaker for phone function
  • Speaker volume is clear and loud
Cons
  • Inaccurate heart rate monitor
  • Lacks capability to reply to messages
Buy This Product
Huawei Watch GT 2

The Fossil Gen 5 Julianna Smartwatch is one of the best smartwatches available, powered with Wear OS by Google.

The Gen 5 comes in nine sophisticated styles. With strap materials including leather, steel mesh, linked metal, microsuede, and silicone, it’s perfect if you’re looking for something more formal for work, casual for everyday wear, or sweat-proof for the gym. If you do intend to test your exercise limits with the Gen 5, the highly durable alkali-aluminosilicate sheet glass on the touchscreen and water resistance up to 30 meters has you covered against scratches, scuffs, and water damage.

Beyond attractive aesthetics and solid hardware, the Gen 5’s software is packed with unique features not seen in other smartwatches. For those looking to stay in tune with their wellness and fitness, this watch includes an incredibly accurate heart monitor and helps you keep track of all your steps, calories, and workouts. Thanks to the handy untethered GPS, you can leave your phone at home while on a run and still manage to easily navigate your way.

The “always on” display option gives users the ability to see the time and watch face without constantly tapping the screen to “wake it up”. This also gives the appearance of a more traditional watch, though it can diminish battery life. While the battery on the Gen 5 lasts for only 24 hours, there are several “smart battery” modes that allow wearers to choose only essential functions to extend the time between charges. When it is time to charge, the Gen 5’s magnetic USB rapid charger promises to get you up to 80% in under an hour.

With a classy, formal exterior, and an extensive list of unique features, the Fossil Gen 5 Julianna Smartwatch is a perfect choice for women who want it all, in their lives and their smartwatches.

Key Features
  • Android and iOS compatibility
  • Built-in microphone and speaker
  • Untethered GPS capability
  • Heart rate tracking feature
  • Google Pay enabled
Pros
  • Handy untethered GPS feature
  • Accurate health tracking
  • Sophisticated look to the watch design
  • Multiple battery saving power options
Cons
  • Inadequate speaker volume for phone calls
  • No reply feature for messages when paired with iOS
Buy This Product
Fossil Gen 5 Julianna Smartwatch

With the Kate Spade New York Women’s Scallop Smartwatch 2, you don’t have to sacrifice style for software. This smartwatch has the sophisticated designer appearance you love, with all the great features you’re after. 

The Scallop 2 comes in seven diverse designs, including classic metal links, versatile silicone, and plush microsuede. While the display is on the smaller side, there are plenty of watch faces to choose from, all with the whimsical Kate Spade touch, like bubbly balloon letters indicating the time. While this watch may look perfect for drinks with friends or presenting to your boss at work, it’s also durable enough for a hardcore workout, with water resistance up to 30 meters.

The Scallop 2 is powered with Wear OS by Google, so the software is just as stellar as the watch’s design. The untethered GPS is an especially interesting feature for those looking to forgo their smartphones on walks to the park. Similarly, the advanced health tracking capabilities include accurate heart rate monitoring, step counting, and calorie calculating. Though the battery is a mere 24 hours, with rapid charging, you can be back up to 80% in just one hour. 

Unfortunately, not all features are available for iOS users. The ability to respond to texts and emails and the use of the voice-activated Google Assistant is exclusive to those with Android phones. Still, the Kate Spade New York Women’s Scallop Smartwatch 2 is a smart pick for any woman looking for sophistication in her smartwatch without skimping on powerful specs.

Key Features
  • Android and iOS compatibility
  • Microphone available for voice activation
  • Untethered GPS capability
  • Heart rate tracking feature
  • Google Pay enabled
Pros
  • Classy designer appearance
  • Ample watch face options to choose from
  • Responsive touch screen
  • Accurate heart rate monitoring
Cons
  • Must be in close proximity to phone to use
  • Fewer features available for iOS users
Buy This Product
Kate Spade New York Women's Scallop Smartwatch 2

The Amazfit GTR Smartwatch is one of the best smartwatch options for fitness-minded women, packed with powerful exercise tracking capabilities. The casual design is perfect for moving from the gym to the workspace to social events, while the OS includes all the features needed for any busy lady.

The GTR is customizable with five strap colors and extensive watch face options. Silicone straps allow for easy cleaning, while water resistance up to 50 meters adds to the GTR’s durability. With a strong battery life of up to ten days and a charging time of just two hours, you can do everything you need to with the GTR. Additionally, the “always on” display feature allows users to see the time and other important information without swiping or tapping the screen.

The software of the GTR is strong and includes a built-in GPS, heart monitoring, and sleep tracking option. Twelve sports modes help users to seamlessly track data such as steps, calories, distance, and more. Other features such as music control and smart notifications mean you can focus on your workouts while staying both motivated and connected.

Unfortunately, the GPS and sleep tracking capabilities of the GTR are lacking. Similarly, without a microphone and speaker and no option to respond to messages, this watch may not be a prime choice for business- or social-minded women. Still, despite its flaws, the Amazfit GTR Smartwatch can’t be beaten for fitness tracking and is a top option for those looking for a smartwatch with a strong battery and an attractive appearance. 

Key Features
  • Android and iOS compatibility
  • Heart rate monitoring capability
  • Built-in GPS
  • Always on display option
  • Sleep tracking feature
Pros
  • Unique always on display option
  • Excellent fitness tracking capabilities
  • Ample watch face options to choose from
  • Strong battery life
Cons
  • Unreliable GPS and sleep tracking
  • No option to respond to messages
Buy This Product
Amazfit GTR Smartwatch

A smartwatch can be a big investment. So it's important to understand why and how you'll use your watch, what features will be most useful for you to have, and how your watch will fit in with your current technology.

Why Buy a Smartwatch

Simply put — smartwatches are fun. The sheer novelty of being able to place a phone call or check your messages by tapping your watch face is exciting. Now consider the endless uses, like browsing through apps, checking social media, and listening to music!

Still, smartwatches aren’t all fun and games. At the end of the day, wearable technology is all about convenience: not having to lug around a smartphone in your pocketless yoga pants or dig your device out of the depths of your purse as it rings loudly for all to hear. Many smartwatch users are relying on health data like heart rate monitoring, calories burned, and steps taken to reach important goals. For some, smartwatches are doctor-recommended, with insurance companies reimbursing the cost for patients in need of easily-accessible, high-powered health monitoring. For others, the option to respond to a meeting request, or type out a quick email reply is essential. The promise of never missing an urgent phone call or message from a loved one is attractive because the modern woman leads a busy balancing act. Smartwatches help integrate and simplify the constant demands of work, family, and friends.

Features Of Smartwatches

Yet, all these features come at a cost. Smartwatch pricing increases as you factor in GPS capability, health monitoring, heart rate tracking, and a microphone and speaker. The hardware counts too — if you’re looking for a rugged watch that’s water-resistant or one that has a scratch-resistant screen, you should be prepared to spend a little more. Even the best and brightest smartwatches might be lacking in one of the most important areas: battery life. What’s the point of all those fancy features if the battery dies within a few hours?

The good news is that women have plenty of options. If you’re an avid athlete who wants a sturdy watch that’s fitness-focused, there’s a smartwatch for you. If you’re buying a gift for that special someone in your life so that you can stay in touch more, there’s a smartwatch heavy on the social media, messaging, and phone features. If you’re looking for a break from your smartphone but don’t want to break the bank, there’s a simplified smartwatch for you.

At the end of the day, the more advanced smartwatches are a big investment, but the good news is that they tend to last for at least a few years (or at least until the newest model hits the shelves). Even the cheapest smartwatches are relatively long-lasting and come equipped with all the high-tech features that’ll allow you to pretend you’re a secret agent.