With just two weeks to go until The Avengers begins a theatrical release in certain countries around the globe (followed by the U.S. a week afterwards), Marvel Studios and Walt Disney Pictures are pulling out all the stops to make sure that the preliminary positive buzz from the film's red carpet premiere paves the way for a monstrous debut at the worldwide box office. That even includes shooting an additional scene after the first official screening of the movie.
According to early tracking results from Deadline, awareness surrounding Joss Whedon's dream-team superhero flick is very high. More so, interest in The Avengers is solid enough among both the general male and female demographics that the movie stands a very good chance of breaking Iron Man 2's $128 million opening in the U.S. (a record for Marvel Studios). Exactly how much higher it can (and will) fly, remains to be seen.
The Avengers trailers have already broken records for most viewings on iTunes, while the "Ultimate Marvel Marathons" being held in major U.S. and Canadian cities (where all five previous Marvel flicks are screened, prior to the Avengers' midnight premiere) are already sold out. Even casual moviegoers recognize that this is an event film - which is why it's now gearing up to present a serious challenge to The Hunger Games for biggest opening of 2012 (to date).
Now, for all you readers out there who are more interested in seeing some new footage from The Avengers, rather than reading about box office predictions: here's a short clip featuring Captain America (Chris Evans) and Thor (Chris Hemsworth) teaming up against some alien foes - a scene we saw in some early Avengers set photos:
If that scene of camaraderie between superheroes wasn't enough for you - check out these 25 new Avengers photos, which include such attention-worthy imagery as Nick Fury (Samuel L. Jackson) clutching the Tesseract/Cosmic Cube, Hulk (Mark Ruffalo, via motion-capture) tearing a jet to shreds, Loki (Tom Hiddleston) preparing to conquer the people of Earth, Iron Man (Robert Downey Jr.) unleashing his laser power on an unsuspecting enemy - and much, much more.
The Avengers assemble in theaters around the U.S. on May 4th, 2012.