Avengers: Infinity War HaloWC 2018 TV Spot
The first Infinity War TV spot to air actually appeared online during the live stream for HaloWC 2018 Columbus Finals. It featured a few bits of new footage and dialogue, such as Hulk (Mark Ruffalo) saying that Thanos is coming, presumably telling Tony Stark, Doctor Strange, and Wong - of which the latter two initially discover Hulk inside the Sanctum Santorum, a twist on an iconic Infinity Gauntlet scene. Then, Star-Lord (Chris Pratt) is shown flying the Milano with a few other Guardians, telling them to put on their mean faces. While there's an additional shot of Hulk, the most important scene in the TV spot comes towards the end in which Tony officially ordains Spider-Man as an Avenger.
Avengers: Infinity War "All of Them" TV Spot
While the aforementioned HaloWC TV spot aired online, Marvel Studios released the first official TV spot for Infinity War on March 27 - one month prior to the film's release - titled "All of Them." It's one-minute long and mostly features the same footage from the teaser trailer and the official trailer, but there are some bits of new footage and dialogue riddled throughout.
There are brief new looks at Gamora and Scarlet Witch, as well as a sequence involving the Guardians of the Galaxy in which Peter Quill asks Groot to put his video game away. And instead of complying, Groot uses some offensive language... as teenagers do. However, perhaps the most interesting new bit of footage/dialogue comes from T'Challa, when he says, "Today, we don't fight for one life, we fight for all of them." There's also a small part when Spider-Man yells, "Yes!" It's a feeling that many fans can relate to, especially when watching these promos.
Avengers: Infinity War "Gone" TV Spot
This TV spot also aired during the HaloWC 2018 Columbus Finals, but it was officially released online a week later, titled "One Goal." Whereas the past themes were about the Earth's mightiest heroes and them potentially losing everything and everyone they love, this promo put the focus on Thanos and his goal to wipe out half the universe.
The promo starts off with several bits of footage that has all been previously released, but is then interjected by new footage of Vision telling Scarlet Witch that they are "out of time." They appear to be in Wakanda during this scene, thus potentially hinting at the Avengers and Wakanda's defeat at the hands of Thanos and his army. But what really drives this TV spot home is the vocalized version of the Avengers theme song that ends with a slowed-down piano rendition.
Avengers: Infinity War International TV Spot
One of the first international TV spots for Avengers: Infinity War put the focus on Thor and the Guardians of the Galaxy, particularly their much-talked about meeting. In it, Thor requests the Guardians' help in defeating Thanos, which Rocket Raccoon initially declines. Then, in what seems to be dialogue pulled from another scene, Rocket says, "Just kidding. We're in." Most of the footage in the promo is old, but there are new snippets showing Steve Rogers activating his new Wakandan shield and Doctor Strange getting ready for a fight.
- Avengers: Infinity War / The Avengers 3 (2018) release date: Apr 27, 2018
- The Avengers 4 / Avengers: Endgame (2019) release date: Apr 26, 2019
- Spider-Man: Far From Home (2019) release date: Jul 02, 2019
- Ant-Man & The Wasp (2018) release date: Jul 06, 2018
- Captain Marvel (2019) release date: Mar 08, 2019