A new Avengers: Endgame TV spot doesn't reveal any new footage, but does include more dialogue from Steve Rogers aka. Captain America's (Chris Evans) rallying speech. The next Marvel Cinematic Universe movie is set to conclude the story of the 10-year franchise thus far, what Marvel Studios head Kevin Feige calls the Infinity Saga. The 22nd installment in the MCU, Avengers: Endgame picks up after the cliffhanger ending of Avengers: Infinity War, which saw Thanos (Josh Brolin) snap away half the universe using the Infinity Gauntlet.
Now, Earth's Mightiest Heroes must press on in the wake of losing their friends, family and loved ones. All of the original Avengers remain, including Captain America, Tony Stark aka. Iron Man (Robert Downey Jr.), Thor (Chris Hemsworth), Bruce Banner aka. Hulk (Mark Ruffalo), Natasha Romanoff aka. Black Widow (Scarlett Johansson) and Clint Barton aka. Hawkeye (Jeremy Renner). They'll be joined in the movie by heroes like Scott Lang aka. Ant-Man (Paul Rudd) and the recently introduced Carol Danvers aka. Captain Marvel (Brie Larson). The Avengers: Endgame full trailer finally revealed Captain Marvel joining the team, but there's still plenty fans don't know about the upcoming movie.
A new Avengers: Endgame TV spot doesn't offer much more for fans curious about what to expect from the movie. It doesn't reveal any new footage from Avengers 4, but does include a little bit more of Captain America's rallying speech - though even then, it's unclear when in the movie Cap offers this speech. Check out the TV spot below.
Previously, Marvel Studios released an Avengers: Endgame teaser trailer late last year that revealed the first footage from the movie. Like the Avengers: Endgame Super Bowl TV spot and all subsequent teasers, though, the videos are holding back on major story points in favor of tapping into viewers' emotional attachments to these characters. Avengers: Endgame is undoubtedly the most secretive Marvel Studios project to date, and that's saying something about a studio whose employees regularly joke about snipers waiting to take them out if they reveal even the tiniest spoiler about a film.
Avengers: Endgame arguably doesn't have to reveal much in order to get fans hyped for the film. The MCU is one of the most successful film franchises ever, and anyone who saw Avengers: Infinity War (which earned over $2 billion at the box office) will want to see what comes next after that cliffhanger ending. As a result, Avengers: Endgame could have released zero marketing and fans would still turn out in droves. Instead, Marvel Studios decided to release the requisite trailers, but directors Anthony and Joe Russo did admit to manipulating Avengers: Endgame trailer footage in order to hide certain spoilers.
Of course, fans won't know the extent of manipulated footage until the movie hits theaters. Plus, it seems Marvel is also planning on repurposing old footage of fallen heroes to pad out TV spots like this new one. While it may frustrate certain fans who like to gather details from trailers before the film releases, Marvel and the Russos seem determined to keep as much of this movie hidden as possible. That means fans will just have to watch Avengers: Endgame and see how the Infinity Saga wraps up once the next MCU movie debuts in theaters next month.
- The Avengers 4 / Avengers: Endgame (2019) release date: Apr 26, 2019
- Spider-Man: Far From Home (2019) release date: Jul 02, 2019