At the network’s TCA presentation today, The CW officially announced not only its midseason plans for the likes of iZombie, but also the statuses of future seasons of hit shows including Supernatural, The Flash and Arrow.
Currently, The CW has handed down new season pick-ups for the three aforementioned series, as well as The Vampire Diaries, The Originals, The 100, Jane The Virgin and Reign...but they didn’t stop there.
In addition to announcing the renewals, the network finally revealed that Veronica Mars creator Rob Thomas’ new series, iZombie, would debut on Tuesday, March 17th @9pm, at which point Supernatural will move to Wednesdays @9pm starting the following day.
As for the network’s other mid-season premiere, The Messengers has been slated for a series debut on Friday, April 10th @9pm. And to close things out, it was also revealed the network’s digital arm, CW Seed, has ordered another season of Jane Espenson’s Husbands.
The CW has been on a rollercoaster for the last couple years, and this renewal announcement proves it. But this is not atypical for the network, which pulled a similar move last year at this time with renewal announcement for nearly all of the series listed above.
That said, since The CW is a network that’s, self-admittedly, not profitable on its own, the continuation of these shows has more to do with the studios that produce them (which are also studios that own the network itself [CBS and Warner Bros.]) wanting to make more episodes in order to make them viable for off-network syndication deals at a later date.
Concerning the renewals of Arrow (season 4) and Flash (season 2), the network didn't state whether or not it was actively seeking to expand the DC universe that currently exists among the series. When asked why Supergirl wasn't being developed at The CW - considering Flash showrunner Greg Berlanti is the one serving as executive producer on the project - network executive Mark Pedowitz stated he didn't want the network to become known for merely one thing; that one thing in this case being comic book adaptations.
Of course, that doesn't then explain why The CW lacks any non-adapted programming outside of The Messengers on its current lineup.
As for Supernatural, there was no new information given concerning the series that will now become the network's longest running series - surpassing Smallville's 10 seasons - and still remains the only show on television older than the network that airs it (Supernatural premiered on The WB a year before WB and UPN merged to form The CW). However, considering there's always room for potential expansion concerning the series, we wouldn't be surprised to hear about another attempt at a spinoff in the season to come.
While it was good news for all the series that received renewals today, it’s hardly surprising. Rather, this is par-for-the-course when it comes to how The CW operates. However, it's nice that the network is able to give fans the comfort of knowing more episodes are coming as they head into the second half of the TV season. Especially considering that, in the end, The CW is one of the lowest-rated networks on television in both the broadcast and cable spectrums.
Stay tuned for more news on Arrow, Flash, Supernatural, iZombie, and more.
Source: The CW