‘Raving Rabbids’

While the five other titles on Ubisoft’s planned movie roster might be squarely aimed at teen and adult audiences, the company is also planning to launch a new movie title for children as well. As an Xbox One exclusive, they are collaborating with Nickelodeon to produce a new interactive TV show called Rabbids Invasion, based on their series of Raving Rabbids games, which are themselves a spin-off of the popular Rayman platformer franchise.

Rabbids Invasion will require viewers to advance the story using such actions as pretending to throw objects at the Rabbids, pointing toward a lost object on the screen or – best of all – filling the “BWAHH-o-meter” by competing to see who can make the most noise. Parents are going to have fun when their kids discover that little game mode.

The Raving Rabbids movie will be a separate entity from the TV show. The slightly creepy bug-eyed appearance of the Rabbids and their undercurrent of violent insanity would probably make them good horror movie monsters, but sadly Ubisoft is unlikely to take that particular creative direction. The Rabbids are popular video game characters, though, and it’s easy to imagine them becoming popular movie characters (they’re even a little bit reminiscent of the Minions from Despicable Me).

One of the reasons that the Assassin’s Creed movie took so long to get off the ground was that Ubisoft was insistent upon maintaining creative control over development, even to the point of being able to scrap the movie altogether if they so chose. This won’t necessarily make the road to success easy for Ubisoft Motion Pictures, but it’s admirable that they are taking such a bold and uncompromising approach to the adaptation of their properties. It could be just what is needed to help clean up the poor reputation that video game movies currently bear.

Are you excited for the first phase of Ubisoft Motion Pictures projects? Are you glad that the films won’t just be adaptations of the video games’ plots? Share your thoughts in the comments.

Assassin’s Creed will be out in theaters on May 22nd, 2015.

Source: Variety

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