The latest TV spot for Valerian and the City of a Thousand Planets continues to shine a light on the film’s gorgeous visual effects and set pieces. In a year filled with highly-anticipated sequels and recognizable titles hitting theaters, Valerian has emerged as one of the most promising sci-fi flicks of 2017. Coming from critically-acclaimed director Luc Besson, the film finds him going back to the cosmic sci-fi realm that he played around with so beautifully in The Fifth Element, and which many fans have been waiting to see him return.
Based on a long-running French comic book series of the same name, Valerian follows special agents Valerian (Dane DeHaan) and Laureline (Cara Delevingne) when they are hired to investigate the sudden attacks happening on Alpha, a popular metropolis planet with over a thousand different cultures living together and sharing all of their information with each other. But with the emergence of a new presence on the planet, which threatens to tear apart the peace and equality that the citizens of Alpha had fought so hard to establish, Valerian and Laureline must find the source of the attacks before Alpha’s very existence is torn apart completely.
In anticipation of Valerian and the City of a Thousand Planet‘s release next month, STX Entertainment has officially unveiled a brand new TV spot for the film. And in addition to offering a basic summary of the film’s central premise, the spot also further teases and highlights the gorgeous and colorful visual effects that have been present in all of Valerian‘s trailers up until this point. Check out the spot for yourself in the space above.
While word-of-mouth for Valerian has been high up until this point, that doesn’t take away from the inherent gamble that Besson and co. are taking with the film this summer. Not only is Valerian the most expensive French film of all time, but it’s also based on a property that’s not nearly as well-known as many of the other brand names hitting the big screen over the next couple of months.
So the real question isn’t even if Valerian is going to live up to its own hype, but if it’ll be able to carve out enough of a place for itself in one of the busiest summer blockbuster seasons of recent memory. The film’s solid trailers and marketing campaign have done a lot to help increase awareness of it over the past few months. It’s clear that Valerian and the City of a Thousand Planets is a passion project for Besson and is a world that he’s already expressed interest in returning to in future sequels. Now, it’s all just a matter of whether or not enough general moviegoers will head out to see the film in theaters, in order for there to be enough confidence in the property’s cinematic future.
Source: STX Entertainment
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