New ‘Transformers 4′ & ‘Dawn of the Planet of the Apes’ TV Spots: Fight Time!

Published 10 months ago by

It’s funny to think that, beneath all the flashy effects and big action sequences, the upcoming blockbuster franchise sequels Transformers: Age of Extinction and Dawn of the Planet of the Apes - both of which shall be arriving in theaters sometime over the upcoming four weeks – are, on some level, wrestling with issues and/or concerns about social prejudices, tribalist mentalities, and civil unrest in the modern world.

Okay, that’s probably more true for Matt Reeves’ Planet of the Apes film than Michael Bay’s latest fireworks show, but the Age of Extinction viral marketing has featured some rather transparent subtext about the post-9/11 U.S.; meanwhile, Apes star Andy Serkis has spoken on multiple occasions, with regard to the underlying sociopolitical metaphors inherent to the Rise of the Planet of the Apes sequel’s storyline.

Of course, we know what that means – fighting! And lots of it, judging by the previews released for both films thus far, including the TV spots that we’ve rounded up here. The latest Age of Extinction TV promo (which you can watch above) once again recycles a lot of footage depicting robot battles and city destruction, from previous trailers for the latest Transformers installment. There’s also a comedic exchange, where Stanley Tucci assures Mark Wahlberg that he’s better fit for handling alien guns. Not that we disagree, mind you, but admittedly few things top apes with shotguns.

On that note – you can check out new U.S. and international TV spots for Dawn of the Planet of the Apes, below.

Dawn of the Planet of the Apes, as the above U.S. TV spot narrated by Jason Clarke (Zero Dark Thirty) breaks down, takes place a decade after the last Apes installment, in a world where humanity is no longer the dominant species – and war between the humans and apes seems an inevitability, despite the efforts of Caesar (Serkis) and Clarke’s character, Malcolm, to strike a peace between their respective clans. Reeves’ film is looking pretty good right now, as both an evolution of the story begun in Rise of the Planet of the Apes and an entertaining, post-apocalyptic sci-fi blockbuster.

Age of Extinction, by comparison, looks like… well, another Michael Bay Transformers movie, albeit with some new robot characters and more polished action/CGI effects sequences, compared to its predecessors. That’s not exactly the semi-fresh start to a new trilogy as promised, but there’s little reason to doubt that the film will make big bank at the box office. If nothing else, we’ll be there for the Dinobots.


Transformers: Age of Extinction opens in U.S. theaters on June 27th, 2014. Dawn of the Planet of the Apes arrive a couple weeks later, on July 11th.

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  1. (Memphis) When I was a little kid in the late 60′s, early 70′s, I used to live and breathe Planet of the Apes. We used to act out the scenes and everything. This movie gets me excited about reliving those fun-filled days. The film looks terrific and I can’t wait to see where they take this story.

  2. That Apes movie looks like junk. Just an excuse to show off the CGI technology, which is admittedly pretty impressive.

    • You honestly think that looks like junk? You’re nuts, it looks AMAZING! Can’t wait to see where the story goes with this, looks very emotional too. Sorry it’s not your average dumbed down Marvel comedy movie.

      • You can’t wait to see where the story will go? LOL! I’ll take a stab at it: the attempts to sue for peace will fail, there will be a giant, spectacular, explosion-heavy battle between the humans and the apes, and the apes will win, leading into a scenario similar to the original “Planet of the Apes.” My first clue was the title: “Dawn of the Planet of the Apes.” The film will probably end with a handful of humans surviving in hiding, leaving the possibility for more sequels.

        • Yeah Mr. Fantomex, you’re probably right, but your description is very general that anyone could have guessed that the direction of the story is taking. I’m usually pretty critical of Hollywood movies but I think Apes looks great. I think the story is more finely nuanced than you give it credit for. And any movie with Gary Oldman is worth watching. I’m just curious, if you don’t like what you’re seeing in the Apes preview, what movies are you looking forward to seeing this summer based on the previews.