‘The Social Network’ Signs Back Into Theaters On January 7th

Published 3 years ago by

the social network movie The Social Network Signs Back Into Theaters On January 7th

The second week of January will be unofficially sponsored by The Social Network. The critically-acclaimed film will re-release in 600 theaters on January 7th, followed by a DVD/Blu-ray release on January 11th.

At least one film seems to re-release every year just in time for a late Oscars push. But there is more on the table for The Social Network. During its initial 96-day run, the movie made $196 million worldwide. This re-release should bring it past the $200 million mark, which is a healthy return on a $50 million production budget.

The last memorable re-release was Avatar. The highest-grossing film of all time went back to theaters and mustered up a mere $4 million in its first weekend of re-release. James Cameron’s blockbuster added some previously cut footage to the theatrical edition, but The Social Network has no similar plans.

Sony Pictures chairman Jeff Blake announced the film’s re-release to Deadline, but his words suggest a more fiscally-focused objective:

“At the box office, this film showed true staying power, grossing more than four times its opening weekend gross – a rare accomplishment when the average for wide releases last year was below three times its opening weekend gross.”

Whatever the case may be, audiences and critics seemed to enjoy the movie. But audiences flocked to Avatar like never before and that re-release didn’t turn out so well. Either way, it’s not like low box office numbers will hurt The Social Network‘s acclaim. In the end, it could just turn out to be a financial hiccup for the studio. The real focus for many will be the movie’s attempt to get back in the mainstream as a topic of discussion.

The Social Network Jesse Eisenberg The Social Network Signs Back Into Theaters On January 7th

The world hasn’t completely forgotten the film (at least, not as much as Shutter Island). We recently put it on two year-end lists – Our Favorite Movies of 2010 and The Top 10 Movie Moments of 2010. When The Social Network came out in early October, we gave it a glowing 4-star review and argued that it reflected a generation. Needless to say, it has seen plenty of positive press in just over three months.

A re-release may be unnecessary, but if Sony is willing to dish out the money to make it happen, who are we to complain? There are plenty of fantastic films in theaters right now and it would be easy for anybody, especially an Academy voter, to lose track of quality work from earlier in the season.

If you just want to stay home and watch the movie, you can wait an extra four days for the home video release of The Social Network. The movie hits DVD and Blu-ray on January 11th with over eight hours of bonus features. Check back Tuesday for Screen Rant’s DVD/Blu-ray Breakdown preview of the release.

Source: Deadline

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  1. my theater by my house still has it anyways, i’m not sure why

  2. WTF?

  3. I cant imagine it making bugger all it’s never smart to re-release so soon
    It is a good film but I think it has more life on dvd than cinema

  4. This is one of the most overrated movies in the last few years. This and slumdog millionaire. Sure they are great movies but seriously best picture? Come on. The writing was great and I can give some respect to the acting but honestly this is in no way best picture. Its an old story. Guy becomes successful by stepping on a few people and realizes he’s all alone but he’s filthy rich so yay! And don’t even get me started on the whole defines a generation crap. I’m a part of this generation its supposedly defining and the only one in the film I identified with in anyway was andrew garfield’s character. Everyone else was plain annoying. And oh let’s not forget how all women except for the rooney mara and rashida jones characters were whores. Good movie but honestly no where near good enough for best picture. Best picture would be better off going to toy story 3 or black swan. New and inventive and black swan was hands down the best all around movie I’ve seen this year. Darren aronofsky for best director!

    • what makes this story different is that they didnt intend to step on other people. these are guys in their early 20s who are computer nerds, one morning they wake up and they are CEOs of a multi bullion dollar company

    • I do agree that Black Swan should be Best Picture and Darren Aronofsky for Best Director, but I’m not sure if he’s going to get it. I feel like the Social Network is more socially acceptable than Black Swan. Me personally I felt a general feeling of passion for the craft when I saw Black Swan. David Fincher is one of my favorite directors and I really enjoyed Social Network, before I saw Black Swan I thought Social Network was the best movie of the year, but not anymore, Black Swan is the best movie of the year whether it wins it or not.

  5. This movie annoys me.

    • I havent seen it but i will. Everyones saying its like the best movie ever. We shall see.

  6. Overrated film of the year doesn’t even deserve to be in the top 5 of the year.

    Good Direction and decent acting and while the writing well text book it was dull and pointless. The movie was the largest waste of time of the year. The was no reason for the film to exist. Never once could I care about any character in the film. Everything about it was pointless.

  7. What annoys me is the re-release..whats the point? Oscars? Give me a freaking break man. You don’t need to re-release a film if it has THAT much Oscar buzz. It’s the machine that is Hollywood looking to make even more money to fund their over done remakes.

  8. Where is the film being released at, actual theaters or dollar theaters? Because the film should be released at the dollar theater by now (and at my local dollar theaters it will be going there this weekend) with the DVD release so close. Either way this isn’t the first time a 2010 film was re-released (remember Toy story 3? And then a few days after the rerelease Pixar announced its campaign to have the film win Best Picture).

    Either way I loved the film and wouldn’t mind seeing it again.

  9. You know, this article made me curious. Why don’t they re-release movies in the theater more often? Like the star wars trilogy? They’d make bank off of guys like me who just love the movie theater experience but despise a majority of recent releases.

    • The Star Wars saga is already being re-released in theaters in 2012. Although, it’ll be in 3D.

  10. Rickster! You know there’s no magic or fantasy aspects to this film, your still gonna see it?
    :)

    • The film is fantasy, remember how 90% of it was fabricated or something though?

    • well 790 id rather see speed racer tbh but everyones saying this is the best movie and idk i dont belive them lol. Its only a dollar wasted if i dont like it :D

  11. Well,,,,,, Jose that’s not the same thing,,,

    I just want Rickster to waste his time with a talky adult film, when Speed Racers on sale at Target for 5bucks.

  12. Correction,,, 8-)
    ^

    I just “don’t” want Rickster! to waste his time with a talky adult film, when Speed Racer’s on sale at Target for 5bucks.

    And don’t do drugs.

    • LOL I wont do rugs believe me :)

      BTW that #1 TERMINATOR 3 FAN thing next to your name made my day :D

      • You wont do rugs?

  13. What annoys me the most is how baby boomer and gen X-er critics orgasm over this and claim that it is the movie of “our generation” (specifically the generation Y). There is nothing fresh about the story and it has been done to death. The screenplay is smart and witty but it can get way too smug (prolly Ivy League smug, if you will). Overall the movie left me cold just like any other Fincher film. Black Swan, Inception, Toy Story 3, Winter’s Bone and Tru Grit are far superior films in my humble opinion.

  14. I actually really enjoyed the film. Wasn’t the best this year, but highly enjoyable. I can suspend disbelief for a couple of hours for this film. Maybe not more than twice and not in the theater again, but I would give it a second viewing on home release.

    Side note: it is my least favorite Fincher movie though.

    • Finchy needs to stick with suspense films IMO.

    • Really? You thought Benjamin Button was better?

  15. havent seen this yet <.<

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