A few days ago, Warner Bros. released another full trailer (so did everyone else it seems) for the upcoming-but-delayed Harry Potter and the Half-Blood Prince. This, along with the international trailer released at the end of October are rubbing salt in the wounds of those who couldn’t wait to see the film in theaters this Friday and now have to wait till next summer.

The first full trailer and last month’s both looked very good to me – good enough to almost make me (who’s not a fan) go see it in theaters. I loved the style and tone as well as the more adult-natured themes that we were being presented with.

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David Heyman has been a producer on every single Harry Potter film, and he wanted fans to know that he feels their pain when it comes to the massive eight month delay of the release of Harry Potter and the Half-Blood Prince. Recently he sat down with the good folks at Coming Soon and explained the reasons behind pushing the release date from next month all the way back to July of next year:

In July, Screen Rant posted the first trailer for Harry Potter and the Half-Blood Prince. That trailer was more of a teaser and I really dug it personally.  Today, we have for you the brand new trailer, released internationally for your viewing pleasure.

I should probably let it be known that I am not a Harry Potter fan. The running joke amongst my movie-going friends is that I refuse to see them in theater even when we organize group events to do so. To this day, my record holds and I’ve not seen any Harry Potter film on the big screen. It’s not that I dislike the films (I enjoyed them on DVD), it’s just that I haven’t felt motivated ever to see these. There are many reasons why and you could probably find some of them by reading the comments in previous Screen Rant threads on the topic.

Well it looks like Hollywood abhors a vacuum.

It took all of 24 hours for another movie to swoop in and occupy the date formerly occupied by Harry Potter 6. And while those fans are steaming, another set of fans are going to be very, very happy. A highly anticipated movie is now going to open a full month sooner than expected…

Twilight.

Almost a month ago, I speculated that Warner Brothers might push back Harry Potter & the Half-Blood Prince to next summer.

Specifically, I said:

“I wouldn’t be surprised if Warner Brothers opted to move ‘Half-Blood Prince’ to Summer 2009 in the next few weeks. When you think about it, this makes perfect sense.”

Well, the studio executives must have read the article and had a light-bulb go off over their heads. That or it was a pure coincidence (nah).

The first full trailer for Harry Potter and the Half-Blood Prince has hit the web and you can watch it below.

While I think all the films have been good, for some reason I just can’t seem to really get into them. No doubt because I’m not a fan of the books - I read the first one after friends of mine raved about it. I read it and it felt like it was at the level of a Nancy Drew/Hardy Boys book. I guess I just don’t understand how adults can get so fired up about books written for a fifth grade reading level. I’m more of a Tom Clancy guy, but what do I know - I still read comic books.

Considering the insane popularity and success of the franchise, you’d assume Warner Brothers would make a real effort to promote the forthcoming sixth installment Harry Potter & the Half-Blood Prince.

However, they haven’t… so far. With just four months away from release, the studio has yet to unveil a full-fledged theatrical trailer or even a one-sheet for that matter.

All they’ve released are a few official photos and a 15-second teaser(!) shown in front of IMAX screenings of The Dark Knight. Interestingly, said teaser doesn’t even give a release date. It simply says, “Coming to IMAX.”

Here are some new stills from the upcoming Harry Potter And The Half-Blood Prince, the sixth installment in the popular film franchise based on J.K. Rowling’s über-popular series of books.

Warner Bros looks to have one heck of solid year in 2010 with the likes of The Hobbit (now theirs since New Line basically folded), Superman: The Man of Steel and Akira. However, the most anticipated film for that year is without question Harry Potter & the Deathly Hallows (the final installment of the popular fantasy series). For those hoping to see all 759 pages condensed into a 2 and a half to 3 hour film, read on…

Warner Brothers has formally announced that the final Potter outing will be split into two films: Harry Potter & the Deathly Hallows: Part I will be unveiled November 2010 with Harry Potter & the Deathly Hallows: Part II concluding May 2011.

Potter film producer David Heyman had this to say: