Hot off the heels of Batman V Superman: Dawn of Justice comes Suicide Squad, another building block in Warner Bros.’ planned DC Extended Universe. David Ayer (Fury, End of Watch) is directing an all-star cast, portraying a team of some of DC’s nastiest rogues: Harley Quinn (Margot Robbie), Deadshot (Will Smith), Boomerang (Jai Courtney), El Diablo (Jay Hernandez), Killer Croc (Adewale Akinnuoye-Agbaje), and task leader Rick Flag (Joel Kinnaman). Throw a Joker (Jared Leto) into that deck and you’ve got a full set with a lot of potential.
The film certainly stands out from the standard summer fare. “Morally gray” government official Amanda Waller (Viola Davis) takes community service to a whole new level when she assembles Task Force X, a team of “the most dangerous people on the planet” and sends them on a mission “to do some good” that they likely won’t survive. So far, the film has received plenty of good will based on the liveliness of its trailers and the promise of some high-octane action that comic book fans have come to expect from the pricey blockbusters being developed by both WB and Disney.
In an effort to keep its potential audience thinking about what the Worst. Heroes. Ever. will get up to by the time their movie hits theaters later this summer, Warner Bros. has released a brand new TV spot (above) featuring 30 full seconds of the bubble-gum popping, machine gun toting, Batman-dodging villains.
While the San Diego Comic Con trailer was never meant to be seen by the general public, it’s pretty fascinating how much less bleak this world seems than it did in that original showing. Eagle-eyed fans might even notice that the font for the Suicide Squad logo in the marketing material has gotten progressively more colorful as WB’s promotional campaign has gone along. Whether this is a response to complaints of Batman V Superman‘s tone being too “dark and humorless,” a result of the positive response from the first theatrical trailer (feat. Queen), or just the natural progression of David Ayer’s vision is anybody’s guess.
With Batman V Superman receiving a decidedly mixed reception, and some questioning how hardcore Suicide Squad can be with a PG-13 rating, the film certainly has a lot to prove. But with positive buzz coming in from early screenings of the film, fingers are crossed that this team effort lives up to its potential. Whether or not the humor and style of these promotional bits work for you, it’s hard to disagree that this film at least seems unique, and that definitely counts for something in the growing market of superhero films.
Suicide Squad will arrive on August 5, 2016, followed by Wonder Woman on June 2, 2017; Justice League Part One on November 17, 2017; The Flash on March 16, 2018; Aquaman on July 27, 2018; an untitled DC Film on October 5, 2018; Shazam on April 5, 2019; Justice League Part Two on June 14, 2019; an untitled DC film on November 1, 2019; Cyborg on April 3, 2020; and Green Lantern Corps on July 24, 2020.