Steve Jobs is the second major feature film release to tackle the subject of Apple CEO and co-founder Steve Jobs, following the much maligned critical and box-office failure that was Jobs in 2013 (starring Ashton Kutcher in the lead role). Based on what we’ve seen from the first official trailer, the new film from director Danny Boyle and screenwriter Aaron Sorkin looks to be on track in its delivery of a more grounded and realistic interpretation of the real-life tech entrepreneur.
In the footage released so far, Boyle’s new film looks like a hard-hitting take on the less savory aspects of the visionary tech-inventor and aesthete, and the first official theatrical poster just released is nothing short of visually exceptional.
Much like the packaging of many Apple computer products over the years, the first print commercial advertisement for the film (see below) is appropriately minimal. Featuring the film’s title and list of cast and crew credits, and with actor Michael Fassbender as Jobs set against a pure white, quintessentially Macintosh backdrop, the new poster promises a film that is as acutely aware the aesthetic fussiness of the late businessman, and is a handsome compliment to what viewers have been teased with so far.
The new feature adaptation is set to star such immense talent as Kate Winslet, Jeff Daniels, and Katherine Waterston in supporting roles, and will feature Seth Rogen as other Apple co-founder Steve Wozniak. As if that weren’t enough incentive to see the film come October 2015, the likes of Academy darlings Boyle and Sorkin in the director’s and screenwriter’s chairs, respectively, should be enough reason for viewers to fill theater seats this fall.
See the first official poster below:
If you aren’t already sold on the concept behind Steve Jobs, there is something to be said about the poster’s obvious self-referential embrace of the film’s featured protagonist. In mimicking the clean, utilitarian sterility of Apple product packaging so minutely, the film’s distributors at Universal Pictures openly court both formal flattery and snide mockery, with the film itself already a seeming cold case investigation of the things that made the man behind the modern technological myth tick.
Whether you prefer Apple or Microsoft home computer products, Boyle’s new film on the former tech company’s driving force is shaping up to be one of the must-see movie events of the year, even if the film falls short of the simple appeal of the film’s first official poster.
Steve Jobs will see theatrical release in the U.S. on October 9th, 2015.