Perhaps more than any other work, Stephen King’s IT is responsible for the rise in coulrophobia—the fear of clowns—in today’s world. Whether you know King’s Pennywise from his novel or from Tim Curry’s mesmerizing performance in the 1990 TV miniseries adaptation, IT is a landmark work of terror that infects the nightmares of those who come in contact with it to this day. That’s the hope, at least, with the cinematic adaptation looming malevolently on the horizon.

Skeptics have been naysaying the need for the reboot since its announcement, and the Internet raised its collective eyebrows when the first image of Bill Skarsgard (Hemlock Grove) as Pennywise was released late last year. No one quite knew what to make of the harlequin update of the monstrous clown, and the initial image was, perhaps unfairly, scorned across the web. Since then, more and more images have been released, including new IT photos from yesterday, that have lessened some of the initial hostility, and ever stirred some excitement. All of this has led to the first officially-released footage from the film.

WB released the official teaser for IT ahead of the trailer premiere, which is slated to drop online tomorrow. Like all trailer teasers, we’re given very little of the film itself, but what we do see works as a bit of a tone setter. If nothing else, it’s certainly working in the film’s favor, as the overall creep factor found in these 18 seconds portends of potentially great, and terrifying, things to come. You can also check out the teaser poster for IT, below:

IT Movie 2017 Poster Stephen Kings IT Trailer Teaser & Poster: Youll Float Too


Even without a view of any of the characters, the teaser does a remarkable job at hinting at the tone of the movie, teasing what we all know to be coming tomorrow. Several voices can be heard, including two from the Losers’ Club—the adolescent heroes of the film—as well as a slightly underplayed snippet of clown laughter.

Some naysayers might be won over, or at the very least warmed over, by the inclusion of the classic line, “We all float down here.” That goes in line with what director Andres Muschietti has been saying about the project for months now, namely that this would be a respectful and reverent adaptation of King’s original novel.

Though the made-for-TV IT miniseries holds a special place in the hearts, minds, and nightmares of many, fans of the book have long complained that the previous adaptation neutered the impact of the original story in certain spots. Indeed, being catered towards a TV audience did present some unique problems for the story – and while they certainly did the best with what they had to work with, an adaptation with a hard R rating, as this one is supposedly gunning for, could bring fans who’ve never read the classic novel a whole new perspective on the story.

It helps, of course, that the new adaptation has King’s approval. Recently the author announced that he had seen the IT movie and declared it, “Wonderful.” How wonderful we can’t know until its release, but tomorrow’s trailer debut should give us a bit of insight into what we can expect when the movie finally drops. If that trailer manages to increase the terror of this teaser, then it’s possible that we’re about to get the IT we’ve always wanted.

NEXT: Tim Curry Confirmed for IT Miniseries Documentary

Source: Warner Bros. Pictures