Spider-Man: Homecoming‘s latest promo highlights Peter Parker’s appalling driving skills. Tom Holland officially joined the Marvel Cinematic Universe last year, having made his brief debut as Peter Parker, aka Spider-Man, in Anthony and Joe Russo’s Captain America: Civil War. Holland is reprising his role in Jon Watts’ highly-anticipated movie, Spider-Man: Homecoming, which marks the franchise’s second reboot within the past five years, and third Spidey actor since the turn of the century. Of course, things are going to be different this time around.
Instead of leading a solo series, Spider-Man is joining the rest of Earth’s mightiest heroes in Marvel’s shared universe. While the past two series have depicted Peter towards the end of his high school career, Marvel Studios made a conscious effort to feature the youngest version of Spider-Man on the big screen, which makes sense considering the studio’s plans to film a new Spider-Man trilogy set entirely during Peter’s high school years. Doing that means there are certain youthful aspects about the character that are bound to arise, such as learning how to drive a car.
In keeping with their partnership with Marvel Entertainment – which they have continued to foster since the first Iron Man film in 2008, ranging from sponsored promos to product placements – Audi has released a new promo for Watts’ Spider-Man: Homecoming today, showing Peter driving Tony Stark’s (Robert Downey Jr.) prototype Audi during his driver’s test. To make matters even more hilarious, the car company enlisted the help of renowned comedian J.B. Smoove (Curb Your Enthusiasm) to be Peter’s instructor. You can watch the new promo in the section above.
Audi has retained a close partnership with Marvel Entertainment for many years, showcasing their latest models in several movies, from the first Iron Man installment up until last year’s third Captain America movie. It’s no secret that Tony Stark is one of the richest characters in the Marvel Universe – both in comic books and on film, though T’Challa, aka Black Panther, may give him a run for his money – so it isn’t too surprising that he could afford to drive the latest prototype models. However, lending the prototype to a 15-year-old kid may not have been the wisest idea.
Despite being a commercial for a new car, the promo does make sure to highlight Peter’s obliviousness and Holland’s charming nature, things that have popularized the character for younger boys throughout the years. He is a representation of youthfulness that most comic book series sorely lack, and that’s something that Marvel Studios is attempting to portray in Spider-Man: Homecoming.