Marvel may have a steady line-up of obscure comic-book character film adaptations in the pipeline but that doesn’t mean the studio has forgotten about their original bread and butter – Spider-Man.

On Wednesday, Matt Tolmach, president of Columbia Pictures, was featured in an article over at The Hollywood Reporter – discussing the direction of the upcoming Spider-Man reboot as well as the responsibility filmmakers should have to good storytelling:

“Moviemakers are in “a golden moment of technology,” with 3D and various other digital techniques at their disposal. “With great power comes great responsibility, and we have to always fall back on great storytelling,” he said.

Tolmach also said he’s excited but nervous about his company’s upcoming Spider-man reboot, which he described as “Peter Parker told differently.” He promised it will look, feel and smell different from the three films starring Tobey Maguire.

“We’re humbled by it,” he said.”

It’s reassuring to hear that Sony understands the responsibility they have in regards to rebooting the franchise – especially when the statements are sprinkled with canonical Spider-Man wisdom. Knowing that Sony is taking the film seriously, instead of just scrambling for a cash grab, makes it easier to accept that a reboot is the best venue for another Spider-Man story.

There’s no doubt that most of us enjoyed Raimi’s take on Spidey but every franchise can benefit from new views and ideas. It keeps everything fresh – and let’s face it, Spider-Man 3 was a retread of many ideas already explored in the first two films. Whether or not the fault belonged to Raimi or Columbia Pictures is up for debate but, either way, Spider-Man would have suffered the most had the fourth film failed to inject new energy into the franchise.

Tomach didn’t offer any details on the script or potential villains – so, maybe John Malkovich can still climb into some Vulture tights? So long as those Vulture tights are on par with Spidey’s.

In addition to Tolmach, Producer Avi Arad , as well as Thomas Tull, CEO of Legendary Pictures, were also featured in the article – speaking about the strength of video games as a source material for films, the evolution of animation as a storytelling platform, and the difficulty of marketing American superheroes to Japan audiences.

What would you like to see in the Spider-Man reboot? How do you feel about Tomach’s comments?

The Spider-Man reboot is scheduled for a tentative July 3, 2012 release.

Source: THR