Historically, Star Wars films have never been anything but massive box office success stories, but Rogue One: A Star Wars Story was a unique risk for Disney. Episode VII: The Force Awakens was a natural extension of the property, but this year’s spinoff film had to get by on the universe alone, with no classic returning characters in major roles. How well Rogue One did would be a sign of the vitality of releasing franchise entries on a yearly basis, as well as the potential of similar spinoff projects, like the upcoming Han Solo film.
Fortunately, the risk appears to have paid off. While Rogue One, predictably, isn’t doing the same level of business as The Force Awakens (which itself set an all-time domestic box office record), it has still made a very solid name for itself, dominating in the box office since its release on December 16th.
Variety is now reporting that in its 14 days in the box office, Rogue One has already hit a domestic take of $375.2 million, besting the majority of its peers in 2016. While the film hasn’t overtaken Finding Dory ($486 million) or Captain America: Civil War ($408 million), it has already soared past The Secret Life of Pets ($368 million), The Jungle Book ($364 million), and Deadpool ($363 million).
Rogue One‘s current domestic box office places it 29th of all time, beating out 2004’s Spider-Man 2 and Passion of the Christ. Its worldwide box office currently sits at a healthy $687.9 million and it is still awaiting its release in China. The holiday vacation has helped its domestic legs substantially, but how well it performs against its peers in the following blockbuster-lean January weeks will be telling. Disney clearly has a winner on their hands, but it will still be telling to see how dropoff in the following weeks treat it.
Will the force always be strong with Star Wars, or will yearly chapters see continually diminishing returns? This will likely be the big question on Disney shareholder minds, and the answer will be a bit clearer a year from now when the numbers come in for Episode VIII. Whatever the answer, the franchise already seems to be an investment that has paid off.
Do you plan to see Rogue One (again) in the coming weeks? What are your predictions for the success of Episode VIII or the Han Solo film? Let us know your thoughts in the comments section, and stay tuned to Screen Rant for updates on all things Star Wars as they hit.
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