You may have gotten a good feel for Ridley Scott’s upcoming take on Robin Hood with all the trailers, clips, images and behind-the-scenes featurettes. But if you’re looking for a different way to get you excited for the film’s release, we have just the thing: a new interactive trailer.
The new Robin Hood trailer functions different than a normal trailer in that it allows you to interact by clicking on things that pop up throughout it.
For example, at the point where we see Russell Crowe as Robin standing next to a tree with a bow and arrow, you can click on a little box that appears, which will give you some info on the mythological figure’s hideout (some of the boxes also reveal some new behind-the-scenes footage).
But instead of me trying to explain it more why not try it out for yourself? Take a look and see what you make of the interactive trailer:
It takes a little while to get used to how the trailer works, but once you do I think it’s a pretty novel idea that I’d like to see utilized more. I especially think it would work well with comic book movies where throughout the trailer you can click on things to learn the background of the superheroes and such.
And it just so happens the next couple of years are jam-packed with comic book movies so the studios have plenty of opportunity to use this interactive trailer format :) .
What do you think of the interactive Robin Hood trailer? Would you like to see more trailers like this for other movies?
Robin Hood stars Russell Crowe, Cate Blanchett, Mark Strong, Kevin Durand, William Hurt, Danny Huston and Max von Sydow. It hits theaters on May 14th, 2010.