An Indiegogo campaign has launched for Pennywise: The Story of IT, a documentary about Tim Curry’s performance as Stephen King’s legendary evil clown. King is known for creating some of the most memorable and frightening of monsters and villains of modern literature. Among those creatures, one of the most feared is Pennywise the Dancing Clown. The subject of King’s novel IT, Pennywise is a monster who can look like whatever he wants. When he targets an individual child, he takes on the shape of whatever frightens them the most. But most of the time, he takes on the guise of a clown.
In the upcoming film adaption IT, Pennywise will be played by Bill Skarsgård. But for many fans of King’s story, the role was famously played by Tim Curry – who portrayed the clown in a 1990 miniseries based on the novel. Curry’s frightening performance is generally considered among the best parts of the miniseries, inspiring a fear of clowns in countless people who saw the series at a young age.
Curry’s performance as the evil clown is so iconic that an entire documentary about it is in the works: Pennywise: The Story of IT. Now the makers of the film have launched an Indiegogo campaign to try to raise £20,000 to make the film.
While there is certainly a focus on Curry as Pennywise, the filmmakers promise, “A fully independent retrospective into the making of Stephen King’s IT and its cultural impact over the last 28 years.” They have received the support of over 20 cast and crew members, including Curry himself. As well as several of the actors who played his child victims in the miniseries and are now all grown up. They’ve also managed to acquire a lot of archival and behind the scenes photographs, promising fans a lot of new information.
As is typical for crowdfunding campaigns like this, the donors can earn rewards for their donations. The smallest prize level is £10, people who make that donation can choose between a pin, a poster, or a public thank you on social media. Larger donations get bigger prizes, including T-shirts, DVDs or Blu-rays of the documentary once it is finished, and signed posters. The biggest donors can buy an Assistant Producer credit on the film for £250 or Executive Producer credit for £2,500, as well as a combination of all the other prizes. The filmmakers also make it very clear on the site that they must reach their goal of £20,000 if the film is to proceed. But if they achieve their goal, they will add more incentives and prizes to help them earn even more money and expand upon the film.
The film is already in pre-production, so the campaign will run for one month in order to help the movie continue being made. Fans who would like to see Pennywise: The Story of IT completed and acquire one or more of the unique prizes associated with it should donate soon, and help the documentary get made.