The sixth season of Mad Men opens in a time and place where everyone is on the prowl for happiness, resulting in turbulent times for both the employees of Sterling Cooper Draper (Holloway?) and the U.S. in general, as the 1960s draw to a close. Show creator Matthew Weiner has teased that the story developments and themes explored during this penultimate season will have more present-day social and political relevance than previous narrative arcs on AMC’s critical darling period drama.
Jon Hamm once again leads the charge by reprising his award-winning role as Don Draper, returning alongside his longtime Mad Men cast members Elisabeth Moss, John Slattery, Vincent Kartheiser, Christina Hendricks, Robert Morse, Rich Sommer and Aaron Staton, among others. AMC and Weiner are, per tradition, withholding all season 6 footage until the premiere, but have released a few promos that ought to jog your memory (as far as where the characters were at when last we saw them).
In addition to the clip above, we’ve rounded up the “Joan” and “Happiness” trailers for Mad Men Season 6, along with a featurette that includes Weiner and Hamm talking about the ongoing story of Don Draper (and teasing what this new chapter has in store for viewers):
The last item on the agenda is the Mad Men season 6 poster, which was illustrated in a vintage 1960s advertisement style by Brian Sanders. Similar to the season 5 poster, it provides a window into Don’s frame of mind through a symbolic artistic interpretation – by suggesting that he isn’t comfortable with his current direction in life, much less certain about who he is anymore.
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Weiner has indicated this is a carryover from the last few minutes in the season 5 finale “The Phantom”, as Don symbolically (and literally) left his wife Megan (Jessica Paré) working on a glamorous set behind him, in favor of the shadows and emptiness offered by the surrounding studio – and then loneliness at the bar. The show runner even recommends that viewers re-watch those particular minutes from the episode before jumping into season 6, as we find out what Don’s answer is to the question: “Are you alone?”
Mad Men Season 6 debuts next month on Sunday, April 7th, 2013 at 9/8c. The show will return to its regular timeslot on April 14th at 10/9c.
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