Action-packed blockbusters like Avengers: Age Of Ultron and Furious 7 continue to dazzle audiences with adrenaline-fueled stunts and epic CGI spectacle, but many hardcore fans and longtime moviegoers are becoming increasingly disenfranchised by the posters used to market these movies. Whereas the theater posters of the ’70s and ’80s incorporated experimental layouts, daring graphic design elements, and eye-popping, hand-painted imagery, modern posters are often simply still images from the film composited together in Photoshop and color-corrected to match the blue and orange color palette phenomenon.

Both Paramount and Warner Bros have released posters for their huge summer blockbusters – Terminator: Genisys and Mad Max: Fury Road, respectively – and while one is a throwback to the old-school action movie poster aesthetic, the other is ensconced firmly in the heavily photoshopped present.

First up is this retro-style poster for director George Miller’s return to insane post-apocalyptic motor madness, Mad Max: Fury Road. With its angular layout, reddish tones, and “painted” appearance, it invokes the intensity and relentless automotive carnage on display in the film’s recent trailer, as well as paying homage to the previous Mad Max movies and other ’80s thrillers set in world after a nuclear holocaust, like Escape From New York.

Mad Max Fury Road Retro Poster1 New Mad Max: Fury Road & Terminator: Genisys Posters

Contrast the Fury Road poster with this set of character posters released by Paramount for their upcoming tent pole release, Terminator: Genisys (In theaters July 1st). The posters spotlight the main cast members of the fifth Terminator film – Arnold Schwarzenegger as the T-800, Emilia Clarke as Sarah Connor, Jai Courtney as Kyle Reese, Jason Clarke as John Connor, and Byung-Hun Lee as the liquid metal T-1000 – and are absolutely inline with the slick, modern, “digital” style. The posters bear the film’s tagline “Reset The Future,” which further cements the idea that Genisys is a reimagining of the series; one that hopes to change everything we knew about the Terminator timeline and head down a bold new path.

Check them out below, but be warned, one of them contains the same massive spoiler revealed in the film’s second trailer.

Terminator Genisys T 800 Poster New Mad Max: Fury Road & Terminator: Genisys Posters

Terminator Genisys Sarah Connor Poster New Mad Max: Fury Road & Terminator: Genisys Posters

Terminator Genisys Kyle Reese Poster New Mad Max: Fury Road & Terminator: Genisys Posters

Terminator Genisys T 1000 Poster New Mad Max: Fury Road & Terminator: Genisys Posters

 

WARNING – SPOILERY POSTER BELOW!!!!!!

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Terminator Genisys John Connor Poster New Mad Max: Fury Road & Terminator: Genisys Posters

So what do you think of these varying poster styles? Do you prefer the modern designs, or the old-school approach? Let us know in the comments section!

Mad Max: Fury Road is in theaters on May 15th

Terminator: Genisys is in theaters on July 1st

Source: Paramount And Warner Brothers.

Image Source: Mad Max Header by Camw1n @DeviantArt

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