‘John Carter’ TV Spots: He Arrives Lost and is Found

Published 3 years ago by , Updated March 15th, 2013 at 1:18 pm,

John Carter Trailer Disney John Carter TV Spots: He Arrives Lost and is Found

While The Avengers remains Disney’s most ambitious tentpole film of 2012, the studio’s biggest gamble is undoubtedly John Carter, a big-budget CGI/Live-action adaptation of the John Carter of Mars novels by Edgar Rice Burroughs.

With 2011 coming to a close, the studio has been seriously ramping up the marketing campaign for John Carter: in the last month alone we’ve gotten new posters, new banners, new photos and a full-length trailer to help build anticipation for the sci-fi adventure flick.

Check out the synopsis for John Carter below, followed by the latest TV spots:

‘John Carter’ tells the story of war-weary, former military captain John Carter (Taylor Kitsch), who is inexplicably transported to Mars where he becomes reluctantly embroiled in a conflict of epic proportions amongst the inhabitants of the planet, including Tars Tarkas (Willem Dafoe) and the captivating Princess Dejah Thoris (Lynn Collins). In a world on the brink of collapse, Carter rediscovers his humanity when he realizes that the survival of [the Martian civilization] Barsoom and its people rests in his hands.

The film is being directed/written by Andrew Stanton, whose experience is mostly in animation, having written/directed Pixar films like Finding Nemo and WALL•E. The visual design of John Carter has been tweaked to be more kid-friendly than the bizarre and often sexualized imagery that is synonymous with Burroughs’ source material; and while those visuals look suitable enough, it is somewhat curious that every trailer for this film has pretty much focused on the same scenes: Carter in the arena fighting for his life, and Carter staring down an oncoming army of martians.

Having been in production for several years, and with a budget that has steadily ballooned into the triple-digit millions, one would hope that John Carter is going to deliver a satisfying experience in terms of both spectacle and story. So far, it seems that we can only say for sure that Stanton has succeeded on one of those fronts.

John Carter will be in (2D & 3D) theaters on March 9, 2012

Source: Yahoo

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  1. The trailers do make the film look pretty good, my only point of contention is WHY they didn’t follow the descriptions from the books closer? There was little excuse for making the changes they did which I find both disappointing and bit arrogant on the directors part for thinking their changes were somehow superior to the book.

  2. Does anyone else think that since he is going to be practically shirtless for the entire movie that maybe he should have gotten in better shape first?? I mean, I see the trailer and I see an emaciated guy running around shirtless. All I could think of is please someone feed that poor man some steak…

    • He looks pretty athletic. Just not power-lifter athletic. Besides, his strength comes from his human physiology and the low gravity on mars.

    • What motoko said. Carter is soldier in the Civil War and exactly how many men from that era were super bulked out pro wrestlers or cage fighters? No, I think he looks to be decently muscular but not in an unrealistic way.

      • Well, I guess if he’s from that era, didn’t really think about that while watching the trailer, I guess being that skinny is pretty normal…

  3. I dont think that it’s curious that the tv spots are showcasing the arena and the army of martians… most action movie previews focus on their large set pieces. The arena scene looks awesome, as does John Carter’s fight with the martian army.

  4. Flash Gordon 2012….

    • You do realize that the source novels predate Flash, Superman, Star Wars, Dune, Avatar, and all the others? They all “borrowed” from Burroughs.

      • I was comparing this movie to the Flash Gordon movie from the 80′s. It will probably have the same camp appeal that film had, except with CGI and a much higher price tag.

      • “They all “borrowed” from Burroughs.”

        And perhaps when Buroughs was borrowing it was from Edwin Lester Arnold.??

        That’s the trouble with archetypes and seemingly original looking stuff you’re always running into earlier stuff. If it’s early enough you get “experts” arguing about the dating of the stuff or someone inevitably falls on Jungian theories to bolster their arguments.

        Ultimately I like Herbert’s final word on the subject which I think went like this; “The challenge is to make it new..”

        • Everyone gave up on the challenge decades ago. They should have just done Tarzan gets kidnapped to a planet of intelligent apes that are at war with robot dinosaurs…….

          And King Kong and Godzilla somehow come into play, they can work that out in post production……

          • Lol… +1!

  5. The angry red planet!