Audiences seem to be taking well to Nicholas Hoult playing a love-struck zombie in Warm Bodies (read our review), but the last trailer for Jack the Giant Slayer – the latest fairy tale re-imagined as a blockbuster, from director Bryan Singer – did not manage to make Hoult seem convincing as an unsuspecting hero (nor did the actual film come off as an enthralling big-budget fantasy-adventure).

The marketing for Singer’s delayed picture (following Warner Bros. pulling the plug on Arthur & Lancelot) is stepping its game up with a new trailer that eases back on the whimsical humor of its predecessor – so no Ewan McGregor-in-a-blanket – and instead, ramps up the spectacle, showing off the digitally-rendered beanstalk centerpiece and motion-capture animated giants fully in action.

Jack the Giant Slayer combines elements from the “Jack and the Beanstalk” and “Jack the Giant Killer” stories, with Hoult playing the farmboy who re-ignites the ancient war between humans and giants by accidentally (?) planting magical seeds given to him by a mysterious stranger. The rest of the cast includes lesser-known Eleanor Tomlinson as the daring princess, Ewan McGregor as a comically-confidant knight, Ian McShane (American Horror Story: Asylum) as the crotchety king and Stanley Tucci (The Hunger Games) as his scheming advisor.

Meanwhile, the ‘large head’ of the two-headed giant leader General Fallon is mo-capped by fan-favorite Bill Nighy, with his ‘small head’ played by voice actor legend John Kassir (who voiced Crypt Keeper on Tales from the Crypt in the 1990s and thereafter worked on cartoon series like Eek! the Cat, CatDog, Rocket Power and The Grim Adventures of Billy & Mandy).

Check out the new Jack the Giant Slayer poster (via Total Film):

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The script from Darren Lemke (Shrek Forever After) and Oscar-winner Christopher McQuarrie (Jack Reacher) – based on the story co-conceived by Lemke and David Dobkin (director of Shanghai Knights, Wedding Crashers and Fred Claus) – appears to meld ingredients from your stereotypical Disney-animated fairy tale movie with what’s become industry-standard 3D spectacle and action.

It’s a welcome change-of-pace from the ‘darker and grittier’ Hollywood trend, but the storytelling approach could be too dated for some; not to mention, the effects, set pieces and costumes all look solid on their own, but following the act of director Peter Jackson’s first Hobbit installment – with its Oscar-nominated craftsmanship and 3D filmmaking – Singer’s film seems like a bit of a step-back (translation: just another run of the mill CGI-effects show).

Jack the Giant Slayer opens in theaters (2D, 3D and IMAX 3D) on March 1st, 2013. Will you be checking it out?

Source: iTunes Movie Trailers