Just in time for the world premiere of the first Guardians of the Galaxy trailer coming in the next few days, Marvel, Hasbro and LEGO are earning plenty of social media buzz this weekend with their licensed movie tie-in toys debuting at New York Toy Fair.

The first look official look at Hasbro’s Guardians of the Galaxy action figures came Thursday with a lineup of the five main characters mimicking the first official movie photo. This was followed by the reveal of several LEGO toy sets reminiscent of some of the GOTG concept art the released last year. Today we have a few more toy photos of key characters from the floor of the Toy Fair.

First, meet the plastic versions of Star-Lord (Chris Pratt), Gamora (Zoe Saldana), Drax the Destroyer (Dave Bautista), Groot (voice of Vin Diesel) and Rocket Raccoon (voice of Bradley Cooper).

For comparison’s sake, here’s the first official Guardians of the Galaxy still photo:

The colored plastic is certainly more vibrant but it doesn’t help the Gamora and Star-Lord figures which share little resemblance to the facial features of Saldana and Pratt, respectively. On the LEGO front, USA Today revealed the the $74.99 “Milano Spaceship Rescue” set which includes 665 pieces.

The Milano, as seen in early Guardians of the Galaxy concept art, is Peter Quill aka Star-Lord’s personal vessel. Think of it as Marvel’s Millenium Falcon. The LEGO set features Gamora piloting it with Drax the Destroyer riding shotgun.

The set also features Star-Lord (Chris Pratt) rocketing in the air with his jet boots (that we saw on display at Comic-Con 2013 last summer) while wielding a chest-mounted canon as he attacks Ronan the Accuser (Lee Pace). Ronan of course, featuring his Kree-blue skin from the comics, is holding his iconic weapon and the mysterious orb we also saw at Comic-Con. Photo of actual orb and boot props below from Comic-Con:

Our man Kofi Outlaw also snapped a few photos at the Toy Fair today of Ronan and Star-Lord’s odd weapon, along with a few others, from Hasbro’s Guardians of the Galaxy line. Korath the Pursuer works for Ronan and is played by Djimon Hounsou. He had a lot of screen time in the Comic-Con footage played to us last summer.

The Sakaaran is rather interesting since it’s a race prominently featured in both Planet Hulk and World War Hulk, properties long-rumored to be potential future movies for Marvel Studios. In fact, it’s their planet of Sakar where Hulk’s space ship crashes in Planet Hulk. They’re one of several alien races moviegoers will meet in Guardians of the Galaxy and in Marvel Comics, the Sakaarans are actually split into two factions, visually distinguishable by their grey or red skin color.

Notice anything cool or interesting in the toy imagery? Let us know your thoughts in the comments!

More: Guardians of the Galaxy 2 in May 2016?

Guardians of the Galaxy is directed by James Gunn off of his script co-written by Nicole Perlman. The film stars Chris Pratt, Zoe Saldana, Dave Bautista, Lee Pace, Michael Rooker Karen Gillan, Djimon Hounsou, Benicio del Toro, John C. Reilly, Bradley Cooper, Vin Diesel and Glenn Close.

Captain America: The Winter Soldier hits theaters April 4, 2014, Guardians of the Galaxy on August 1, 2014The Avengers: Age of Ultron on May 1, 2015, Ant-Man on July 17, 2015, and unannounced films for May 6 2016, July 8 2016 and May 5 2017.

Follow Rob on Twitter @rob_keyes for your Marvel movie news!

Sources: Yahoo, USA Today, LEGO, Marvel