‘Divergent’ Winter Olympics Trailer: Be Ready for Anything

Published 6 months ago by , Updated March 11th, 2014 at 4:29 am,

The past 15 years have been good for young adult literature looking to transition to film, ever since Harry Potter paved the way for Twilight which then led to The Hunger Games and many more adaptations. This year alone we can expect to see (in order of release) The Fault in Our Stars, The Giver, The Maze Runner and The Hunger Games: Mockingjay – Part 1, but the next one hoping to make it big is director Neil Burger’s Divergent.

Set in a dystopian Chicago where everyone is divided into five factions based on their personality traits, Divergent follows teenager Tris Prior (Shailene Woodley) as she discovers her results are too varied to belong to any one faction and is labeled ‘divergent.’ Tris is then forced to keep her new identity a secret as leader Jeanine (Kate Winslet) works to kill the divergents while new friend Four (Theo James) helps her understand the power she holds by being different.

Over the last few months, Summit Entertainment has introduced a variety of different teasers in their plans to make this science fiction/YA film into a hit, but the newest trailer released this week focuses on an entirely new target, the general public. And for a film that highlights the importance of being not only selfless but also peaceful, honest, brave and knowledgeable (also known as the five factions: Abnegation, Amity, Candor, Dauntless and Erudite), they’ve chosen the Olympics as the venue to debut it.

Divergent Olympics Trailer 570x294 Divergent Winter Olympics Trailer: Be Ready for Anything

The rest of the teasers and trailers have shown Tris learning she’s ‘divergent’ and going through a series of tests designed to reveal her greatest fears, thereby establishing the premise for the audience. This latest trailer takes it up a notch with a slightly different tactic, only lightly touching on that stuff in favor of Tris and Four accepting their fate and finally taking on Jeanine. By emphasizing the action rather than the storyline, they remove any confusion and attract an audience simply looking for a fun, exciting movie.

Fortunately for fans of the book series, audiences will have more to look forward to, because in true franchise fashion, pre-production on sequels is already underway. A script for Insurgent from Brian Duffield (Jane Got a Gun) is already complete, and Oscar-winner Akiva Goldsman (Winter’s Tale) is currently revising it. Meanwhile, Director Neil Burger won’t return for the sequel, instead handing it off to Robert Schwentke (Red).

What do you think of the new trailer? Let us know in the comments.

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Divergent arrives in theaters on March 21st, 2014. Insurgent is scheduled for March 20th, 2015 and Allegiant is currently planned for March 18th, 2016.

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  1. This trailer feels different. In a good way. Gives it a better feel! Looking forward to this!

  2. I’m ready…not to watch it.

  3. Hasn’t this movie been coming out for like the last 3 years put it in the theaters already. Even though this is a better trailer than the last it still misses the mark. Why should I care for this “Divergent” just because she is special? No doubt Shailene Woodley is a beautiful actress with a career ahead of her but will this launch it? I am still waiting to see something in this production that will make me want to shell out $18. An exploding tub of water Eh!

  4. I will forever advocate books over movies; because movies can get things SO wrong that it’s barely anything, of what fans of the book fell in love with. Take for example, Percy Jackson Lightning Thief/Sea of Monsters, great book(s), great reviews, and look at the movie. Utter s****. So, for Divergent, I’m reserving judgement until I actually see it. There is, however petty or small it seems, something me and my friends who read the book are saying about the movie, which is Tris is too pretty, as in the book she is described as plain, and in the movie she’s seriously pretty.

  5. Awesome!!!!!

  6. OMG I HAVE TO SEE IT!!! I read the book in two days it was the best book ever!!! Loved it! Got ticket from AMC theatres in an affordable price.

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