District 9 Viral: Non-Humans Have Escaped!

Published 5 years ago by , Updated June 25th, 2009 at 11:17 pm,

district 9 trailer District 9 Viral: Non Humans Have Escaped!

One movie I’ve been looking forward to this summer ever since we first started getting info on it, is District 9, the sci-fi documentary-style film by the folks who were supposed to make the Halo film adaptation.

Today we have for you another sample of the viral marketing for the Neill Blomkamp-directed movie, this one in the form of a breaking news video report. This comes just two weeks after Screen Rant reported on some viral posters and a neat short film – Expect plenty more.

The high-level warning cautions the people of Johannesburg, South Africa to stay home as some of the so-called “violent and unpredictable” extra-terrestrial residents of the cordoned off zone have escaped.

Watch the video and see what you think:

I’m excited for this movie as original films are becoming a rare commodity these days. And as I said before, this one is selling itself on creativity as opposed to brand name, a bloated budget and bunch of A-list actors – that’s something I find refreshing.

Also, check out the official District 9 poster from before:

district nine ver2 District 9 Viral: Non Humans Have Escaped!
[Click to Enlarge]

If you’re at San Diego Comic Con next month, look out for a panel on this movie as Peter Jackson will be making his first ever appearance at the International convention to promote this film which he helped produce.

Don’t forget to check out the awesome trailer for this movie. The original and uncensored versions of the trailer both debuted online in the first week of May and in theaters attached to X-Men Origins: Wolverine.

What do you think of this viral and are you excited for this film?

District 9 is opens for humans only August 14, 2009 in the US, and on September 4, 2009 in the UK.

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14 Comments

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  1. This definitely has serious potential…I hope it really delivers

  2. you say not using a brand name, but what has every trailer/poster shown. theyve shown peter jackon presents a ” ” film. if that not a brand name i dont no what is

  3. Brand name = Transformers, Terminator, Indiana Jones, Star Trek, Star Wars. Think about it…

  4. @ hud,

    Brand name comes from being an adaptation of a major TV show, comic-series, a re-make, reboot, etc.

    This is a completely original screenplay, not an adaptation of something that came before. There are no big name actors shown off in the clips or trailers or marketing materials.

    Do you see what I mean by that?

  5. the small clip they showed before Transformers was pretty sweet. it was a behind the scenes type thing and it looks pretty good.

  6. You mean it’s not a remake of a previous film?

    Can they do that?

    Is Keanu Reeves in it?

  7. JessSayin,

    I know, it’s weird right?

  8. What’s really going on with the plot is that the aliens are being exploited for weapons technology. Some of them are trying to inform the media but the media’s corrupt (like I’ve been warning about) and the spin is that they’re deadly and dangerous…
    Again the population is being lied to and fear is being used to control the so-called outbreak.

    Should be a very controversial film but most will consider it fantasy sci-fi. I’m not saying its based on real events only that this is how the media REALLY works.
    Against us,,,

  9. @790

    …ummm wow……

    @ everyone else

    I can’t wait for this film. It gives me the same feeling of anticipation that Cloverfield did…which I loved….did anyone call the information phone number in the viral video besides me. Very cool.

  10. Yeah Wickamo I called the number and listened to all the options.

    Very clever marketing,,, ;-)

  11. The second great summer movie of 2009!!

  12. I still highly believe that this is warm up for Halo being made. Just look at the style of the movie and the aliens. Dont they look alot like the Elites?

  13. talking about branding. peter jackson himself is a brand. people will go to watch the film because of his reputation of film production, e.g king kong and lord of the rings. he has an established following. apart from that i would say that it is original because of the relatvily unkown cast and theme.

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