Disney+ launches for free in the Netherlands two months before the streaming service's official U.S. launch date. Disney announced plans for a streaming service in 2017, tossing its hat into a ring that is already becoming inundated with streaming services. Not only will the service compete with the likes of Netflix, Amazon Prime and CBS Access, but also the upcoming Apple TV+ and HBO Max. However, Disney+ is more than ready to compete in the streaming market, thanks to a catalog of content that includes Marvel, Star Wars, as well as its newly acquired Fox properties.
Disney+ also plans to compete with its price point. The subscription service will only cost $6.99 per month or $69.99 per year. The company will also offer a bundle of Disney+, Hulu and ESPN+ for $12.99 per month. Furthermore, Disney recently offered a promotion to D23 members that would allow them to subscribe for three years in advance for around $140, which comes to about $4 per month. Disney+ is set to launch on November 12 in the United States and roll out internationally in the following months.
However, Disney+ has already launched for free in the Netherlands. The Verge reports that Disney+ is now available there on Android, iOS and web browser. This is a pilot for the program, as well as Disney's chance to give a sneak peek at what the service will offer. Currently, the library for the pilot is more limited than what was initially promised, but it also doesn't include the new TV shows that will launch in November, including The Mandalorian. However, the Disney+ pilot does include all the Star Wars films, TV shows and specials. Many of the movies also include extras, such as commentary and deleted scenes.
Initial reports suggest that the Disney+ interface is easy to navigate and understand. There is also a 4K Ultra HD and HDR section for subscribers to peruse. Categories help users browse, although there is also a search feature for finding specific movies or TV shows. Users can search via title, genre and character. Subscribers can also download movies and episodes to watch later, as well as run multiple streams on separate devices at any given time.
The pilot's limited availability is disappointing for the rest of the world who wants to give Disney+ a spin. However, it makes sense to keep it restricted to one small country because it provides the company with a chance to work out any kinks and get user feedback. Two months is plenty of time for Disney to perfect the service so that it launches in the U.S. without any issues in November. However, most Disney fans would love to get their hands on the service early. Wouldn't it be nice to watch Halloweentown and Hocus Pocus before the Halloween season is over?
Source: The Verge