Studios will often use the holiday season to promote their upcoming films, but 20th Century Fox is really pushing for next year’s Deadpool with their 12 Days of Deadpool. Each day leading to Christmas Day, Fox has been releasing some new bit of Deadpool marketing, including a new poster, an IMAX teaser, and a script page with notes from Deadpool (Ryan Reynolds) himself.
The 12 Days of Deadpool culminates tomorrow when a new trailer debuts on EPSN, and on this Christmas Eve – or rather, Deadpool trailer eve – Fox has shared with us a final, holiday-themed teaser. Give it watch, above.
The 12 Days of Deadpool isn’t the film’s foray into holiday-themed marketing, having previously released a video of Deadpool trick-or-treating and an image of Deadpool spread across a table like a Thanksgiving centerpiece. The whole ad campaign for Deadpool has perfectly highlighted the film’s irreverent humor, which along with its use of sex and violence, has earned the film an R-rating. The adult nature of Deadpool certainly sets its apart from Fox’s previous X-Men films, but Deadpool fans wouldn’t want it any other way.
Speaking of the X-Men, Hugh Jackman tweeted earlier today that the eleventh day actually belongs to Wolverine:
It’s a nice bit of cross-promotion, even if it does more to remind us of Deadpool’s unfortunate treatment during Wolverine: Origins than anything else. Still, it’s good to see team unity from Fox as we do over at Marvel Studios, almost begging the question – could we see any X-Men cameos in Deadpool? Beyond Stefan Kapicic’s Colossus, that is.
Lastly, for those of our readers who’ve been waiting with bated breath for the return of the Screen Rant Underground podcast, good news! The gang is back in February when they’ll be discussing Deadpool. In the meantime, do check out the Star Wars: The Force Awakens special episode since it’s all you’ll get between now and then!
Deadpool will see theatrical release on February 12th, 2016, followed by X-Men: Apocalypse on May 27th, 2016; Gambit sometime in 2017; Wolverine 3 on March 3rd, 2017; and an untitled X-Men film on July 13th, 2018. The New Mutants is also in development.
Source: 20th Century Fox